Tag: Madison Media Plus

India – Madison Media Plus, part of Madison World, has named Saumya Agarwal as its new vice president, strengthening its leadership team amid continued business growth.

With over 18 years of experience in integrated marketing communications, Agarwal has held leadership roles at major industry names including GroupM, Dentsu, and Publicis Groupe. He has worked with marquee brands such as Nykaa, HUL, Jaguar Land Rover, ICICI Group, HDFC Bank, Louis Vuitton Moët Hennessy, Allied Blenders, and Spotify.

Prior to joining Madison Media, Agarwal served as assistant vice president at Starcom.

In his new role, he brings a strong passion for new business initiatives, nurturing talent, and crafting purpose-driven narratives, alongside his extensive brand-building expertise.

Sharing his excitement, Agarwal said, “I’m excited to join Madison Media Plus at such a dynamic time of growth and transformation. The energy of the team is truly inspiring. I look forward to contributing meaningfully to our clients.”

Agarwal will report to Mimi Deb, COO of Madison Media Plus.

Deb shared, “As our client portfolio continues to expand and brand needs evolve, we are realigning our team structure to stay agile, strategic, and future-ready. Saumya’s addition to the leadership team marks a significant step in this direction, strengthening our capabilities to deliver impactful solutions and drive sustained business growth.”

Mumbai, India – The independent media agency in India, Madison Media, has just announced the promotion of its former vice president, Abhik Banerjee, to now assume the role of chief operating officer for its business unit, Madison Media Plus, and to lead the Delhi office.

Banerjee’s career spans over 17 years of experience. He joined Madison Media in 2012 and over the last 9 years, Banerjee has played a key role in the Mumbai office and has led accounts such as Asian Paints, Abbott, and Leibherr, among others.

Prior to joining Madison Media, Banerjee has also worked as the assistant vice president of media at HSBC, the associate director at Mindshare, and the marketing operations executive at Vodafone India.

“I am excited and look forward to adding value to the organization with my new role and additional responsibilities. I am thrilled to take on the challenges and opportunities it will bring,” commented Banerjee on his appointment.

Meanwhile, Vikram Sakhuja, Madison Media & OOH’s partner and group CEO, said that Banerjee personifies the Madison spirit of undying client orientation, innovation, passion, and executional brilliance. 

“It is very satisfying when we can promote our internal talent to handle new challenges. I have full confidence in Abhik taking our Delhi office to new heights,” said Sakhuja.

In April this year, Madison Media has also promoted Vishal Chinchankar, former chief digital officer, as its new chief executive officer for its digital agency Madison Digital and Madison Media Ultra.