Tag: Launch
Havas India launches CSA to boosts data-led solutions, appoints Gaurav Seth as new managing director
In a move to boost its data-driven marketing capabilities, Havas India has launched CSA, the global technology, data, and analytics arm of Havas, helping brands leverage customer data to drive growth and meaningful results.
Both McDowell and Garcia bring a wealth of experience to the table. With over ten years in digital marketing and leadership at Primal, McDowell has a deep understanding of building successful sales pipelines. A former lead generation consultant, Garcia has implemented strategies for over 450 clients,...
Cake.Shop, an adtech startup, has officially launched in Australia, offering brands and agencies innovative programmatic ad buying services that emphasise transparency and rich media creative ad targeting.
Having classic and trendy toys, Toys“R”Us’ new store shares a sense of kindness and warmth providing a new shopping experience in a relaxed, worry-free, comfortable, and fun environment.
SOOP, a new live streaming platform, will launch its global beta on June 5, 2024, featuring intuitive features and exclusive original content through partnerships with top esports personalities like Faker and other gaming streamers and game publishers.
Marketers may now use incrementality analysis to gauge the effect of particular marketing initiatives, including budget increases, on return on investment (ROI) because of the launch of Adjust's InSight in the INSEA area and other markets worldwide. This facilitates ROI-positive decision-making by allowing...
Conceptualised with VaynerMedia, Pepsi introduced its new logo and positioning in Thailand dubbed ‘Thirsty for More’ (‘ซ่าหน่อยมั้ย?’), with a massive on-ground, social and OTT takeover alongside Kpop girl group Babymonster.
The state of e-commerce today is characterised by unprecedented growth, innovation, and transformation. As the e-commerce landscape continues to evolve quickly, the need for continuous learning and collaboration has never been more crucial for businesses to stay on trend and thrive in today’s econom...
Digital agency network Lion & Lion has officially unveiled ‘Social IntelliSync’, a social media consultancy practice that underscores the agency’s commitment to pioneering creative solutions.
Grab has recently announced the opening of its first physical merchant centre in Singapore in order to support local SMEs in their digital growth, as well as offering them a physical space for networking.
