Marketing Featured Southeast Asia

COMCO Southeast Asia appoints Joyce Yu as new deputy account operations director

Singapore – Following the conclusion of its ‘Blazing Sapphire’ main event to mark its fifth-year celebration, integrated communications agency COMCO in Southeast Asia has announced the appointment of public relations and communications practitioner Joyce Yu as the agency’s newest deputy account operations director for marketing PR

She will be leading the agency’s teams who are managing some of the clients, including Eastern Communications, Jobstreet, Sunlife ASCP, Skechers, Lamoiyan Corporation’s Licealiz Head Lice Treatment Shampoo and the United Nations Population Fund (UNFPA).

With more than a decade of experience working in the field, Yu specialises in media relations, copywriting, social media management, event management, and journalism. 

Speaking about her appointment, she said, “Prior to joining COMCO, I’m already familiar with the company, the team, and the projects that they’ve accomplished through common friends in the industry. I’m very excited to be part of an award-winning dynamic team, to learn from the leaders, and hopefully give back through mentoring those who want to learn about the ins and outs of the industry. I’m really thankful to be given this opportunity.”

Aside from Yu, COMCO also welcomes its newest staff members, who are graduates of the Camp COMCO Mentorship Program. They are Louise Macaraeg and Cherry Gajito as brand communications associates, Bea Cabrera as digital and integrated communications associate, and Narah Faigal as digital and multimedia arts associate

Ferdinand Bondoy, regional integration and chief executive director at COMCO, commented, “Despite recent challenges and limitations brought by the pandemic, I’m immensely proud to see our COMCO Squadron thrive and grow. Joyce, Louise, Cherry, Bea and Narah joining the team is very exciting as we cap off our Blazing Sapphire anniversary and expand to new horizons this 2022.”