Shanghai, China – Ogilvy has announced that Jack Yin has been appointed as the new president of Ogilvy Experience in China.
In his new role, Yin will bring together Ogilvy‘s expertise in customer interaction, commerce, marketing technology, analytics, CRM, loyalty, and digital innovation in this crucial job.
Jack formerly served as Sapient’s managing director for China, bringing a lot of experience in engaging with well-known international and local businesses to provide personalized experiences on a big scale. His experience includes high-tech, automotive, travel, and consumer packaged goods. Prior to joining Sapient, Jack had senior positions at PWC, Dell, Alcatel-Lucent, Accenture, and Deloitte. Jack is an experienced professional in his area, with over 25 years of broad experience in digital technology, user experience design, and integrated digital operations.
Chris Reitermann, chief executive officer for Ogilvy Asia and Greater China said, “In today’s ever-evolving market landscape, particularly with China leading as the most digitally advanced market in the world, we recognize significant opportunities to collaborate with our clients on their transformative journeys and further expand and expedite our offerings in this space. Jack’s extensive experience in China will empower us to fully leverage our strategic and creative capabilities and deploy them across the Chinese digital and technology ecosystem.”
He added, “I am thrilled to extend a warm welcome to Jack as he joins Ogilvy. With his exceptional passion and leadership, I am confident that he will spearhead the evolution of our agency’s offerings, employing cutting-edge practices to elevate our Experience business to new heights.”
Meanwhile, Krishnan Menon, president of experience for Ogilvy Asia, commented, “Jack’s leadership, expertise and experience is an important and welcome boost to the team. He will make the most of the power of the Ogilvy network, and the deep tech and data capabilities within it, to deliver meaningful digital experiences, omnichannel CRM, loyalty programs & continuous commerce and create impactful relationships between brands and consumers across the China market.”
Speaking on his new role, Yin said, “Ogilvy is an iconic company that I have admired for many years, one that is constantly pushing creative boundaries and innovating to create impact for clients. In China particularly, Ogilvy has an exceptional value proposition that empowers us to facilitate clients’ growth through harnessing the power of creativity, brand expertise, and a deep understanding of customer experience (CX). I am extremely honored to have this opportunity collaborating with a diverse group of talented individuals and experts to nurture our existing client partnerships and foster exciting collaborations for the future.”