Tag: HubSpot
![[Report] HubSpot x AI Adoption](https://marketech-apac.com/wp-content/uploads/2026/04/Report-HubSpot-x-AI-Adoption.jpg)
Singapore – A sharp gap in Singapore’s artificial intelligence journey, with widespread adoption failing to translate into advanced usage, has been revealed in HubSpot’s latest study. Surveying more than 700 business leaders, 64% said they are already using AI consistently across daily workflows. Yet...
Singapore – Lack of quality data hinders 76% of Singapore businesses from using artificial intelligence (AI) effectively, according to a report from customer platform HubSpot. The report unveiled various challenges being faced by businesses in elevating customer satisfaction and generating revenues....
As MARKETECH APAC launches its inaugural “Customer Marketing Asia 2024” conference in Singapore, we're excited to welcome HubSpot as a Gold Sponsor, where they will lead the discussion on moving beyond ‘transactions’ to build & nurture strong customer relationships.
HubSpot has introduced 'AI Search Grader,' a free tool designed to analyse brand visibility and sentiment across AI chatbots, helping marketers navigate the evolving landscape of AI-driven search.
A survey by HubSpot and Milieu Insight reveals that more than eight in ten (84%) Singaporean companies are leveraging digital marketing for their advertising needs, yet 50% struggle with accurately measuring their returns on investment.
MARKETECH APAC sought insights from various industry leaders to learn more about their insights from this update, and why should the industry continue to strive away from third-party cookies.
With this in mind, HubSpot’s research stated that a significant majority (81%) of Singaporean businesses said that they've evolved more in the past four years than the previous two decades due to these emerging trends - giving the highest level of disruption across all countries surveyed.
According to the data, nearly all respondents (93%) predicted that local brands will adopt social commerce strategies in response to this shift as opposed to third-party websites (92%), or from the brand’s website (90%).
Customer platform HubSpot has announced the appointment of Carol Fong as its new head of sales for the Asia region.
MARKETECH APAC sought insights from various marketing industry leaders to learn more about their perspectives on this recent government move, and how the industry can use this to move forward.
