Seoul, South Korea – As many companies have endured a great deal in the mid of the global pandemic, Asian Boss has announced a fundraising via GoFundMe in an effort to save the company, which has been hugely affected by the COVID-19 pandemic.

The South Korea-based media company runs a YouTube channel of the same name and covers local stories around Asia that are deemed to be of human interest. Their video format centers on the importance of every person’s opinion in regards to current affairs.

In a YouTube video uploaded on its official YouTube channel, Stephen Park, the startup’s CEO and co-founder, stated that due to the COVID-19 pandemic, Asian Boss needed to move out of their office in Seoul and cease operations brought by lack of funds.

“We were recently informed that our investors themselves went bankrupt and as a result, we’re just months away from running out of cash. We were already a small team, but we just had to make a tough decision of letting go 40% of our employees. At this rate, we’re going to have to stop all of our overseas productions as well,” Park stated.

Asian Boss has overseas correspondents in Japan, the Philippines, China, India, Thailand, and Indonesia, which cover domestic current issues in the respective countries, gathering public opinion from locals. Examples include interviewing Filipinos regarding the shutdown of the country’s major media network ABS-CBN.

He also stated that his fundraiser ‘appeal’ is to continue his vision of Asian Boss as a global community that can transform the mainstream media.

“What we need is a community. A movement. The type of movement that can fundamentally transform mainstream media to bring people together. The type of movement that can fundamentally transform mainstream media to bring people together. If you can help fund our operation, we’ll in return continue to create great content and make a bigger impact on people’s lives,” Park added, as the funds that will be collected will be used to extend the company rate by the end of this year.

As of this writing, Asian Boss has raised US$628,445 out of their target US$700,000.