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Tag: Decathlon

[Campaign] Decathlon Thailand x Dentsu x Valentines
Decathlon Thailand turns floral gifting ritual into heart health push with Dentsu Creative
Posted on April 16, 2026
by Sharona Nicole Semilla
Bangkok, Thailand – Decathlon Thailand has reworked the city’s familiar culture of flower gifting into a quiet public health prompt, in a campaign that trades sentiment alone for something more functional.  The idea, developed with Dentsu Creative Thailand and Dentsu One (Bangkok) for Valentine’s...
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Decathlon to invest US$111m to expand store count, manufacturing in India
Decathlon to invest US$111m to expand store count, manufacturing in India
Posted on August 23, 2024
by MARKETECH APAC
Earlier this year, Decathlon said India is a priority market and expects it to be among its top five markets globally within five years.
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MARKETECH-PHOTOS
Decathlon partners with Carousell to promote sustainable sport shopping with new second hand bicycle store
Posted on March 25, 2024
by Aliza Carmona
Sporting goods retailer Decathlon Singapore has collaborated with multi-category classifieds and recommerce marketplace Carousell to strengthen its eco-conscious initiatives with the launch of ‘Decathlon Carousell Store’.
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Decathlon moves people with purpose in latest brand refresh efforts
Decathlon moves people with purpose in latest brand refresh efforts
Posted on March 14, 2024
by Teddy Cambosa
Made with creative agency Wolff Olins and AMV BBDO, Decathlon presents an overhauled strategy, visual identity, and overall brand experience, redesigned to more clearly align its 85 ‘in-house’ brands with the overarching Decathlon brand.
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Havas Media nabs Decathlon SG’s media mandate
Havas Media nabs Decathlon SG’s media mandate
Posted on January 6, 2023
by Teddy Cambosa
Through the mandate, the agency will be handling a slew of works, including integrated media planning and buying duties across traditional and digital channels.
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Decathlon-reverse-shopping
Decathlon in Belgium is temporarily spelt backwards to promote 'reverse shopping'
Posted on October 14, 2022
by Kathleen Murata
The name change of Decathlon will run for a month in three cities in Belgium, namely Evere, Namur, and Ghent.
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Decathlon to suspend Sri Lankan retail, e-commerce operations by late October
Decathlon to suspend Sri Lankan retail, e-commerce operations by late October
Posted on September 29, 2022
by Teddy Cambosa
Sri Lanka – French sporting goods retailer Decathlon has announced that it will indefinitely suspend its retail and e-commerce operations in Sri Lanka by October 30 this year, following import concerns amidst the current social unrest in the country. Decathlon first operated in the country in October...
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PH roundtable: PH marketing leaders gather to discuss branding, creative, and automation
PH roundtable: PH marketing leaders gather to discuss branding, creative, and automation
Posted on July 15, 2022
by MARKETECH APAC
MARKETECH APAC, in partnership with Celtra, gathered marketing leaders of various industries in the Philippines to share their brands' current strategies in creative. brand identity, and automation.
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Decathlon-OMD-China-Media-Agency (1)
Decathlon appoints OMD China as media agency in China
Posted on October 19, 2021
by Teddy Cambosa
OMD China said it was able to clinch Decathlon's account by displaying a strategic approach to deliver business results through digital and data-led expertise. 
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