Asia Pacific – Global digital experience analytics company Contentsquare has announced the appointment of Jean-Christophe Pitié as its new chief marketing and partnerships officer to lead the marketing organisation and partnerships.
In his new role, Pitié will lead the company’s global marketing initiatives, focusing on strengthening the brand and driving customer demand in markets around the world. He will take the helm of the marketing organisation and oversee strategic partnerships.
Pitié will also be responsible for identifying, nurturing, and enhancing strategic alliances with key partners. He is expected to grow Contentsquare’s rich partner ecosystem worldwide.
With a solid track record of leading global companies through their digital growth and transformation journeys, Pitié brings with him an expansive portfolio of scalable and world-class demand generation strategies.
Prior to his new appointment, he spent more than two decades at Microsoft, where he played a key role in Microsoft’s journey to cloud-based solutions. He was involved in the launch of Office 365 for consumers and Microsoft 365 for businesses.
Additionally, Pitié also led Microsoft’s digital stores division at the company’s global headquarters in Seattle. More recently, he served as chief operating officer at Microsoft France, where his duties included executing Microsoft’s go-to market and strategy within the French market.
Jonathan Cherki, CEO and founder of Contentsquare, said, “We couldn’t be more excited to welcome Jean-Christophe to the team. Not only does he have an impressive track record of bringing innovative technology to market, he also embodies our company values and puts his team first with everything he does.”
“Contentsquare is at an exciting stage of its journey, and Jean-Christophe’s deep expertise in tech will be incredibly valuable as we continue to grow. We couldn’t think of a better person to activate our brand vision and partner strategy,” he added.
Speaking on his appointment, Pitié also shared, “Having access to a holistic understanding of customers is critical in today’s business landscape, and Contentsquare is leading the way when it comes to customer experience insights. I’m thrilled to join the company at this exciting moment in time and to help bring its unique insights to more teams.”