Australia – Public relations agency Red Havas in Australia has appointed Alexandra Bryant, former managing partner and creative principle creative communications and content company Finchco Agency, to assume the newly created role of executive director for the Sydney office.
Bryant brings with her extensive agency and client-side experience. Prior to joining Red Havas, she has worked with various clients including Westpac, Menulog, and Fujifilm Instax, as well as Mad Mex, and Repurpose it. Bryant has also worked in-house in a range of marketing, communications, and HR-based roles for the likes of Westpac and Colgate-Palmolive.
As the new executive director of the Sydney team, Bryant will be responsible for overseeing the team’s performance, growth, and operations, including driving people and culture initiatives. She will also be leading new business and providing senior client counsel across the agency’s consumer, B2B, and tech portfolios.
Commenting on her appointment, Bryant said that it is such an exciting time to join the business and continue to grow the clients’ brands and strong culture with that signature Red flair.
“Red Havas has long had a reputation for working with some of Australia’s best and biggest brands and brightest minds. The people-first approach, strong national leadership team, and brave clients who strive to be meaningful in a sea of sameness were evident throughout the process,” said Bryant.
Simone Gupta, the CEO of Havas PR Australia, and is responsible for Red Havas, commented that Bryant is a smart, fair, and empathetic leader who is passionate about leading a people-first culture, and has a strong track record of successfully integrated client work.
“Alex completes an exceptionally strong lineup across the Red Havas national leadership team in what is set to be a year of significant growth,” said Gupta.
Red Havas has recently announced the appointment of Haylie Marchant to the role of executive director for the Brisbane office, driving growth in the market.