Singapore – Global e-commerce platform Amazon has launched European Expansion Accelerator (EEA) that allow active sellers to expand their business to nine EU stores through easier listing of products in all EU and UK stores whilst giving customers access to millions of products.
Through EEA, Amazon selling partners can access one page in seller central, discover the stores they are not yet selling in, and click to expand. Seller’s account registration, set-up, translations, listing, shipping setup, product eligibility checks and catalogue customisations will be executed within three business days.
Moreover, EEA helps the sellers to reduce their time in navigating several different tools whilst running in multiple European stores. They can expand one store at a time or across all nine EU and UK stores at once.
In addition, the new system will help in expansion of products through store-specific recommendations. It uses the selling partner’s preferences from their main store, replicating the same information across different stores.
For customers, they will be benefiting from the new products with attractive prices and faster delivery options.
Xavier Flamand, vice president of seller services at Europe, said that this new offer serves as their solution for their selling partners to grow and offer new products to Amazon customers in multiple stores.
“We’re pleased to be able to now offer this two-click step to sellers in Europe so that they can expand their businesses with Amazon,” Flamand added.
European Expansion Accelerator is free and available for all professional selling partners who already sell in at least one of Amazon Europe stores located in France, Germany, Italy, Spain, Netherlands, Poland, Sweden, Belgium and the UK.