Srivatsa Udupa

Head of Regional Performance Marketing


Srivatsa Udupa has 11+ years of experience in Digital Marketing & Analytics, and MBA & Engineering. He has a strong passion for converting data into insights and drive growth using digital channels. He’s been in leadership roles for the last 6 years and has led digital marketing & growth functions with specific focus on revenue growth, customer acquisition, retargeting, analytics & attribution across App & Web. He’s worked with multiple global advertising brands across industries (OTT, e-comm and travel) in SEA, MEA, Japan, India. Hands-on on entire Digital Marketing channel ecosystem – Programmatic, Network and Martech tools. He’s won multiple awards for excellence in Marketing and Growth.