SPEAKER'S PROFILE
Gino leads the strategy function at BBDO Guerrero, a multi-awarded marketing communications agency dedicated to its mission to bring Filipino creativity to a world stage. A strategist by training, Gino brings 20 years of hands-on strategy experience for brands at the local, regional and global levels.
Before BBDO Guerrero, Gino was VP – Corporate Strategy at SM Supermalls – one of SEAsia’s largest mall operators. And prior to SM, Gino was Chief Strategy Officer at McCann Worldgroup Philippines, the country’s largest marketing communications agency at that time, where he led a diverse team of strategists covering expertise in brand strategy, social media, healthcare, eCommerce, digital media and data analytics.