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Tag: Hong Kong

VIOOH Hong Kong Cityscape
Global digital OOH marketplace VIOOH expands to HK via JCDecaux Cityscape tie-up
Posted on July 21, 2021
by Kathleen Murata
London-based digital OOH marketplace VIOOH to expand to urban Hong Kong through JCDecaux Cityscape programmatic advertising inventory.
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CATHAY SC MASTERCARD
Song Joong-Ki the face to launch new range of credit cards by Standard Chartered, Mastercard, Cathay
Posted on July 13, 2021
by Kathleen Murata
Actor Song Joong-ki stars in a new ad, in line with the launch of a new card series by Standard Chartered, Cathay, and Mastercard.
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Uber Eats Tonight I'll be Eating Campaign Hong Kong 1
Uber Eats’ ‘Tonight, I’ll Be Eating’ campaign lands in Hong Kong
Posted on July 12, 2021
by MARKETECH APAC
Uber Eats' TIBE platform quickly grew into popularity due to its use of sarcasm, anchoring its humor to the featured famous star's idiosyncrasy.
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The-Hoffman-Agency-Microsoft-Hong-Kong
The Hoffman Agency to handle Microsoft HK’s PR duties
Posted on July 9, 2021
by Teddy Cambosa
The appointment of The Hoffman Agency is effective by Microsoft starting 1 July.
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Cathay-Pacific-Travel-Lifestyle-Brand
Cathay Pacific unveils new travel lifestyle brand ‘Cathay’
Posted on July 6, 2021
by Teddy Cambosa
'Cathay', the new airline's travel lifestyle brand, combines the services of Cathay's loyalty programs and flight miles program.
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SaSa
HK’s SaSa to close about 20 stores, eyes stronger O2O business
Posted on June 18, 2021
by MARKETECH APAC
With online sales on the rise, the beauty retail chain now eyes the integration of its offline and online stores.
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euromonitor-top-retailers-hk
AS Watson Group leads top Hong Kong retailers
Posted on June 14, 2021
by Kathleen Murata
The rankings were greatly impacted by the pandemic, as brick-and-mortar retailing in Hong Kong was hit hard in 2020.
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Nike-Grind-Court-Hong-Kong-Sustainability
Nike HK unveils first-ever local grind court—made from 20k pairs of used sneakers
Posted on June 11, 2021
by Teddy Cambosa
The Nike Grind Court in Hong Kong is one of the projects by Nike that merges the message of sustainability and physical activity for all.
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hktdc gogba one-stop platform
HKTDC launches one-stop platform for SMEs to tap into GBA biz
Posted on June 11, 2021
by Kathleen Murata
The new one-stop platform by Hong Kong Trade Development Council aims to provide Greater Bay Area access to SMEs.
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Greater-Bay-Area-Retailers-KPMG-GS1-HSBC-Study
About 73% of Greater Bay Area retailers applying localized digital strategies: report
Posted on June 11, 2021
by Teddy Cambosa
The latest study by KPMG, GS1 and HSBC shows that retailers in the Greater Bay Area shows how much there is in store for these merchants to develop to their digital strategies.
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