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Category: Marketing

tourism new zealand
New Zealand’s tourism marketer touch bases with Aussie visitors in new campaign
Posted on May 7, 2021
by Kathleen Murata
Tourism New Zealand's new quirky campaign aims to motivate Australians to book a ticket and visit the country.
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Darlie Expectations
Darlie Malaysia honors motherhood with the release of new film ‘Expectations’
Posted on May 7, 2021
by Kathleen Murata
To celebrate Mothers' Day, Darlie Malaysia has teamed up with FCB to launch 'Expectations', a film about the struggles of motherhood.
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Anzu-China-Expansion-Chen-Zeng-Strategic-Partner
Anzu taps into China gaming market; appoints new partner to lead expansion
Posted on May 6, 2021
by Teddy Cambosa
Chen Zeng, with his wide array of experience, will help Anzu expand its services to the huge Chinese gaming market.
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kurumi virtual idol airasia
airasia finally debuts first virtual idol
Posted on May 6, 2021
by Kathleen Murata
After a long wait, airline airasia has finally announced the debut day of its first virtual idol named Aozora Kurumi.
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#HoldTheLine-For-Maria-Ressa-Reporters-Without-Borders-Solidarity-Campaign
Reporters Without Borders echoes support for Maria Ressa with latest solidarity campaign
Posted on May 6, 2021
by Teddy Cambosa
Made in collaboration with French ad agency BETC, the latest campaign by Reporters Without Borders is an international effort in support of Maria Ressa.
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wisr bmeof resn
AU fintech Wisr launches first major campaign to showcase brand redesign
Posted on May 6, 2021
by Kathleen Murata
Fintech Wisr in Australia has launched a major campaign with BMEOF and Resn, to showcase its new brand redesign.
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havas media group cmo francis coady
Havas Media Group Australia names inaugural CMO
Posted on May 6, 2021
by Kathleen Murata
The appointment will see Francis Coady handling all internal and external marketing and communications, as well as overseeing media campaigns.
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Murdoch-University-Brand-Identity-Wunderman-Thompson-Australia
Murdoch University stresses future-centric vision with latest brand identity
Posted on May 5, 2021
by Teddy Cambosa
Created in partnership with Wunderman Thompson, the new brand identity of Murdoch University speaks to its future-centric vision.
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jateen kore wondrlab
India’s Wondrlab hires new digital head to scale up digital leadership
Posted on May 5, 2021
by Kathleen Murata
Jateen Kore will be joining India's platform-first marketing technology company Wondrlab as the new digital head.
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Isentia-Philippine-Telco-Report-Strategies-Customer-Service
New report unveils the ‘bad’ strategies PH telcos play—and how they can flip it
Posted on May 5, 2021
by Teddy Cambosa
According to Isentia, despite the negative light Philippine telco gets, there is still room for improvement--from the negativity they actually receive.
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