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Category: Marketing

FCB-KL-and-Spritzer-campaign
Spritzer’s latest campaign showcases various CNY dishes, wishes
Posted on January 27, 2022
by Kathleen Murata
This year's CNY campaign by Spritzer and FCB Malaysia aims to showcase the benefits of the silica in Spritzer Natural Mineral Water.
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LEGO CNY Campaign
LEGO Group’s new campaign explores family bond, tradition ahead of CNY
Posted on January 26, 2022
by Teddy Cambosa
The LEGO Group has launched a video from their Chinese New Year campaign to celebrate the cultural heritage behind the annual festivity.
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Mango-Aotearoa-New-Hires
Mango Aotearoa appoints three new agency members
Posted on January 26, 2022
by Teddy Cambosa
For Claudia Macdonald, managing director at Mango Aotearoa, the agency is always looking to extend its digital and social capabilities.
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MC-SAATCHI-Sydney-New-Hires
M&C Saatchi Sydney ramps up creative team with new multiple hires
Posted on January 26, 2022
by Kathleen Murata
The additional young talents at M&C Saatchi Sydney include Julian Lock, Billie Gurr, Jake Rowland, William Campion, and Claire Kirby.
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Toyota appoints new CMO
Toyota Australia names Vin Naidoo as new CMO
Posted on January 26, 2022
by Teddy Cambosa
Toyota in Australia has announced the appointment of Toyota veteran Vin Naidoo as its new chief marketing officer.
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Zenyum-CNY-Campaign
Zenyum’s CNY campaign is a fun tale to engage people to ‘smile more’
Posted on January 26, 2022
by Teddy Cambosa
Singapore – The Chinese New Year celebrations are fast approaching, and there is no shortage of CNY-themed ads and campaigns we can all enjoy. Like this latest campaign from Zenyum, a healthcare brand, where it focuses on the brand message of encouraging people to smile more. In this 2-minute ad spot,...
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Redhill acquires CCG
Redhill acquires HK marketing firm Creative Consulting Group
Posted on January 26, 2022
by Teddy Cambosa
The announcement marks the first acquisition for Redhill and is part of the agency's efforts to scale globally and regionally.
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Group M Anne Ng appointment
GroupM taps Anne Ng as new director of marketing and communications for APAC
Posted on January 25, 2022
by Teddy Cambosa
Media investment group GroupM has announced the appointment of Anne Ng as the new director of marketing and communications for the Asia-Pacific.
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ViLab-and-Actoplus
Metaverse service firm ViLab ties with Actoplus to tap China’s booming virtual idol space
Posted on January 25, 2022
by Kathleen Murata
Both companies will work on the creation of virtual idols, which will be deployed for an array of commercial functions.
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DairyNZ-Proximity-campaign-1
DairyNZ’s latest campaign to attract more Kiwis to dairy
Posted on January 25, 2022
by Kathleen Murata
It looks into the daily life on a farm, from working with machinery and technology to caring for animals and the land.
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