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Category: Marketing

Mirum TH’s management beefed up with Tawin Tusnajareon as new MD
Mirum TH’s management beefed up with Tawin Tusnajareon as new MD
Posted on March 1, 2022
by MARKETECH APAC
The Thai operations of WPP’s full-service digital agency announces seasoned digital marketing Tawin Tusnajareon as new MD.
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Wynstan’s iconic radio voice physically goes live in latest ad spot
Wynstan’s iconic radio voice physically goes live in latest ad spot
Posted on March 1, 2022
by Teddy Cambosa
Conceptualised alongside Paper Moose, this by Wynstan brings the brand's iconic radio voice to life.
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Indonesian fintech LinkAja launches ad for Thailand
LinkAja's latest ad pays homage to Thai ad spot patterns
Posted on March 1, 2022
by Teddy Cambosa
Conceptualised alongside TJT Creative Lab, LinkAja's latest ad plays on the humorous nature among Thailand viewers.
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Magnite acquires Carbon to accelerate publisher audience activation
Magnite acquires Carbon to accelerate publisher audience activation
Posted on March 1, 2022
by Teddy Cambosa
Independent omnichannel sell-side advertising platform Magnite has acquired Carbon, accelerating its goals around audience solutions.
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Initiative adds Australian Unity to client roster
Initiative adds Australian Unity to client roster
Posted on March 1, 2022
by Teddy Cambosa
Initiative will lead strategy and all media campaign activity for Australian Unity, as the agency is tasked with delivering sustainable business growth.
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Prudential Assurance Malaysia releases new norm-inspired brand collection
Prudential Assurance Malaysia releases new norm-inspired brand collection
Posted on February 28, 2022
by Teddy Cambosa
Prudential Assurance Malaysia released their annual brand collateral collection that took inspiration from elements of the 'new norm'. The campaign was done in collaboration with ad agency Naga DDB Tribal.
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GWI taps Aditi Kohli as senior vice president for APAC to drive regional growth
GWI taps Aditi Kohli as senior vice president for APAC to drive regional growth
Posted on February 28, 2022
by Teddy Cambosa
Audience insights company GWI taps Aditi Kohli as senior vice president for APAC to spearhead regional growth.
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AZK Media appoints Julie Cooper as senior content and communications specialist
AZK Media appoints Julie Cooper as senior content and communications specialist
Posted on February 28, 2022
by MARKETECH APAC
Julie Cooper’s appointment sets to strengthen AZK Media's cross-border capability across the UK/EMEA, US and APAC.
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impact-Ayaan-Mohamud
impact.com elevates Ayaan Mohamud to take newly created role of regional VP of marketing for APAC
Posted on February 28, 2022
by Kathleen Murata
Impact.com's new hires and promotions aim to support its rapid growth across APAC, as well as to prepare for its launch into India in 2023.
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1-India Family Mart’s INR500m funding to set up indigenous e-commerce business
1-India Family Mart’s INR500m funding to set up indigenous e-commerce business
Posted on February 28, 2022
by Teddy Cambosa
The funding of 1-India Family Mart will also fuel inorganic growth as the group plans to double the number of stores in the next 2 years.
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