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Category: Marketing

APRW launches new business unit, appoints Sharon Koh as its MD
APRW launches new business unit, appoints Sharon Koh as its MD
Posted on April 20, 2022
by Teddy Cambosa
In addition, the new business Digital Studio by APRW will drive its suite of digital services alongside APRW’S thriving PR practice.
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FCB Malaysia creates new holding company, rebrands affiliate agency as FCB SHOUT
FCB Malaysia creates new holding company, rebrands affiliate agency as FCB SHOUT
Posted on April 20, 2022
by Teddy Cambosa
FCB Malaysia has rebranded as FCB SHOUT, five years after co-owners Shaun Tay and Ong Shi-Ping acquired FCB's businesses in Malaysia and became 100 percent, local owners and operators.
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XYXX-Campaign-with-The-Womb
XYXX unveils thought-provoking campaign starring cricket sensation KL Rahul
Posted on April 20, 2022
by Kathleen Murata
This major brand campaign by XYXX, alongside The Womb, pushes the viewers to choose the ‘play your way’ philosophy even in life situations.
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ONE Championship appoints Talisman as agency partner
ONE Championship appoints Talisman as agency partner
Posted on April 20, 2022
by Teddy Cambosa
Talisman will work throughout the ONE Championship product line, including live events, broadcast content, and ONE Esports, and identify new revenue streams in priority commercial territories.
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IAS names Inwon Park as head of Korea Market
IAS names Inwon Park as head of Korea market
Posted on April 20, 2022
by Teddy Cambosa
Inwon's new role is to educate and raise awareness about media quality and how IAS solutions can help clients achieve efficiencies and make online advertising a safe place for advertisers and publishers alike.
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Vanaja-Pillai-DDB-Mudra-Group
DDB Mudra Group elevates Vanaja Pillai to head of diversity, inclusion, and impact
Posted on April 20, 2022
by Kathleen Murata
Vanaja Pillai will lead the creation and delivery of effective development opportunities rooted in the company’s purpose and growth strategy.
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Jollibee
Jollibee’s latest campaign shows joy of eating out safely in new normal
Posted on April 19, 2022
by MARKETECH APAC
The video promotion features everyday circumstances including the little inconveniences in a fresh and optimistic outlook in life.
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Redhill unveils new division, taps Aditya Menon as business director
Redhill unveils new division, taps Aditya Menon as business director
Posted on April 19, 2022
by Teddy Cambosa
Redhill has unveiled it new division -Redhill Studio- and has appointed Aditya Menon to spearhead the division's operations as business director.
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Edtech LEAD pays tribute to India’s teachers in latest digital campaign
Edtech LEAD pays tribute to India’s teachers in latest digital campaign
Posted on April 19, 2022
by MARKETECH APAC
The digital campaign celebrates the contribution of teachers that often go unnoticed.
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SoPa spins off Leflair into Leftlair Group in Vietnam, name leaders
SoPa spins off Leflair into Leftlair Group in Vietnam, name leaders
Posted on April 19, 2022
by Teddy Cambosa
By integrating online and offline shopping experiences, the Leflair Group will become Southeast Asia's next lifestyle retail super distributor hub.
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