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Category: Marketing

club-21-thailand-details-campaign-BBDO-Bangkok
BBDO Bangkok crafts cinematic tribute to details in Club 21 Thailand’s latest campaign
Posted on November 7, 2024
by Aliza Carmona
Club 21 Thailand, a distributor of luxury fashion brands, has teamed up with BBDO Bangkok to unveil its first-ever mass communication campaign, ‘Salute the Detail.’ This bold campaign celebrates the craftsmanship of iconic brands and invites a wider audience to connect with Club 21’s unique style ph...
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Accenture Song names Storm Day as NZ lead, CEO of The Monkeys Aotearoa ahead of rebranding
Accenture Song names Storm Day as NZ lead, CEO of The Monkeys Aotearoa ahead of rebranding
Posted on November 7, 2024
by Aliza Carmona
Accenture Song, a tech-powered creative group, has appointed Storm Day as its New Zealand lead and chief executive officer (CEO) of The Monkeys Aotearoa ahead of its rebranding to Droga5 in December.
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VivoCity reveals refreshed brand look to embody contemporary energy as lifestyle destination
VivoCity reveals refreshed brand look to embody contemporary energy as lifestyle destination
Posted on November 6, 2024
by Aliza Carmona
VivoCity, a lifestyle destination in Singapore, has revealed its refreshed brand look that embodies its contemporary energy.
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Rakesh Thukral named as Edelman’s new CEO for Asia-Pacific
Rakesh Thukral named as Edelman’s new CEO for Asia-Pacific
Posted on November 6, 2024
by Teddy Cambosa
Thukral has a long-standing career with Edelman. As the current APAC chief operating officer and managing director of India, he has championed growth through a relentless focus on the firm’s clients, people and diversification of specialties and offerings across its portfolio. 
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1880-SOCIAL-Anak-lanch-brand
1880 SOCIAL launches in HK with dynamic work-play concept, new brand identity by Anak
Posted on November 6, 2024
by Aliza Carmona
Brand practice Anak has unveiled the launch and new brand identity of social club 1880’s latest venture, 1880 SOCIAL, a dynamic lifestyle destination situated at Two Taikoo Place in Hong Kong.
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Queensland Investment Corporation celebrates ‘joy bringers’ in new Christmas campaign with Jane Doe Creation
Queensland Investment Corporation celebrates ‘joy bringers’ in new Christmas campaign with Jane Doe Creation
Posted on November 6, 2024
by Aliza Carmona
Queensland Investment Corporation (QIC) is celebrating people who bring Christmas joy in a new campaign with advertising agency Jane Doe Creation.
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hashtag-travelog-CIX
Greater Bay Area tourism offices highlight multi-destination appeal in new travelogue targeting SEA visitors
Posted on November 6, 2024
by Aliza Carmona
The Macao Government Tourism Office (MGTO), the Department of Culture and Tourism of Guangdong Province, and the Hong Kong Tourism Board (HKTB) have launched a joint marketing campaign featuring TV program productions to showcase the Greater Bay Area as a premier destination for Southeast Asian tour...
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MINI Australia announces Meg Mac as brand ambassador alongside new MINI Cooper launch
MINI Australia announces Meg Mac as brand ambassador alongside new MINI Cooper launch
Posted on November 6, 2024
by Aliza Carmona
MINI Australia, an automotive brand operating under the BMW Group, has introduced Australian singer Meg Mac as brand ambassador alongside the launch of the new MINI Cooper.
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Tim Ho Wan to transfer ownership, management to Jollibee Food Corporation
Tim Ho Wan to transfer ownership, management to Jollibee Food Corporation
Posted on November 5, 2024
by Teddy Cambosa
Completion of this transaction is subject to closing conditions. After which, TPL shall be consolidated into Jollibee Group’s portfolio and financial reports.
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oriental watch company campaign
Oriental Watch Company honours Hong Kong’s visual culture in new campaign with Omelette Digital
Posted on November 5, 2024
by Aliza Carmona
Oriental Watch Company has launched its latest campaign, ‘The Strokes of Time,’ designed to inspire Hongkongers to pause and appreciate the beauty of their surroundings in a city known for its rapid pace and constant change.
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