Skip to content
Marketech APAC
  • About Us
  • Reports
  • Events
  • Contact Us
SUBSCRIBE
  • MARKETING
  • TECHNOLOGY
  • PLATFORM
  • SME

Tag: WhatsApp

1
M&M’S, Marvel deploy gaming campaign linking purchases to rewards across Asia-Pacific
Posted on April 10, 2026
by Sharona Nicole Semilla
Kuala Lumpur, Malaysia – A packet of M&M’S now comes with more than sugar and chocolate as Mars has launched a cross-market campaign with Marvel that ties product purchases to a digital gaming experience across eight Asia-Pacific markets. Branded “Be A Hero with M&M’S | Marvel,” the campaign...
Read More
META SG ANTI-SCAM
Meta lays out digital defences against online scams for Singaporeans
Posted on November 3, 2025
by Sharona Nicole Semilla
Singapore – Meta is doubling down on its fight against online scams in Singapore, launching new safeguards across its platforms and ramping up digital literacy initiatives to help users stay one step ahead of fraudsters. Among the most significant updates, WhatsApp now issues alerts when users attempt...
Read More
Hong Kong Broadband Network on launching customer-friendly WhatsApp business channels with Sleekflow
Hong Kong Broadband Network on launching customer-friendly WhatsApp business channels with Sleekflow
Posted on January 6, 2025
by MARKETECH APAC
For our latest case study, we delve into how the Hong Kong Broadband Network (HKBN) tapped Sleekflow, an AI-powered omnichannel conversation suite, as its official WhatsApp Business API provider to power its WhatsApp business channels for better customer engagement and experience for users.
Read More
Zendesk expands Meta partnership to launch ‘Relay’ app for proactive messaging for businesses
Zendesk expands Meta partnership to launch ‘Relay’ app for proactive messaging for businesses
Posted on August 23, 2024
by MARKETECH APAC
With Relay, customer service teams can improve targeting and personalisation by using dynamic content and targeted audience data, creating custom messaging templates, and boost customer loyalty, increase satisfaction, and drive higher sales through timely and relevant proactive communication.
Read More
Singaporeans prefer WhatsApp as their social media platform of choice: report
Singaporeans prefer WhatsApp as their social media platform of choice: report
Posted on February 22, 2024
by Teddy Cambosa
Data from the report mainly suggests that WhatsApp takes the top spot in Singapore for both favourite (27.2%) and most used social media platform (74.7%) with local users clocking an average of 978 sessions per month in its Android app.
Read More
ADA Meta
ADA, Meta team up for hackathon to aid APAC MSMEs build chatbot solutions for businesses
Posted on July 17, 2023
by Teddy Cambosa
Over 10,000 digital talents from Singapore, Malaysia, and Indonesia, including students, developers, and entrepreneurs, will collaborate to create chatbot solutions on the WhatsApp Business Platform.
Read More
MoEngage launches new WhatsApp business integration for enterprises
MoEngage launches new WhatsApp business integration for enterprises
Posted on May 19, 2022
by Teddy Cambosa
MoEngage has launched a new business integration for enterprises in WhatsApp in wake of the growing trend of consumer buying patterns using mobile phones.
Read More
ADA WhatsApp (1)
ADA introduces new business platform for CX boost on WhatsApp
Posted on February 10, 2022
by Teddy Cambosa
Through WhatsApp Business Platform, ADA will empower businesses to connect with their customers in a private and secure environment.
Read More
Vizury and Kaleyra
SG-based Vizury ties with API-based platform Kaleyra to power conversational commerce on WhatsApp
Posted on December 16, 2021
by Kathleen Murata
Vizury will be leveraging Kaleyra’s platform to allow customers to build their brand’s sales and engagement on WhatsApp.
Read More
Hong-Kong-Media-Consumption-We-Are-Social
New stats show Hongkongers spend an additional hour online compared to last year
Posted on February 17, 2021
by Teddy Cambosa
Online users in Hong Kong have been observed to have an additional hour in their online media consumption, We Are Social and Hootsuite reports.
Read More
No posts found

Posts pagination

1 2 Next

Most Recent Articles

AAA finalists article FI
MARKETECH APAC announces finalists for inaugural Advertising Awards Asia Pacific 2026
June 11, 2026
Aliza Carmona
No posts found
Etiqa takes readiness campaign to public spaces with interactive activation
June 11, 2026
Sharona Nicole Semilla
Australian retailers accelerate AI investment despite customer data gaps, report finds
June 11, 2026
Sharona Nicole Semilla
Fuze Tea’s new campaign spotlights Gen Z’s pursuit of balance and self-expression
June 11, 2026
Julian Bartolome
Singlife teams up with Mediacorp to bring FIFA World Cup 2026 action to Singapore viewers
June 11, 2026
Sharona Nicole Semilla
Omnicom Media launches dedicated Client Success discipline across APAC
June 11, 2026
Aliza Carmona
No posts found

Subscribe Now

This field is for validation purposes and should be left unchanged.
Agreement(Required)
Marketech APAC
We deliver the latest marketing news, trends, and best practices that serve everyone in the industry whether you’re from small or big enterprises.

Office

14i Seville Tower, Circulo Verde Phase 1, #70 Calle Industria, Brgy. Bagumbayan, Quezon City, 1100 Philippines +63 917 319 5762
+63 917 319 5762

Follow Us

Facebook Linkedin Youtube Spotify

Content Pillars

  • Marketing
  • Technology
  • Platforms
  • SME

The Publication

  • About Us
  • Contact Us
  • Terms and Conditions
  • Privacy & Cookie Policy
  • Events
  • Reports

Geographical Scope

  • South East Asia
  • East Asia
  • ANZ
  • SouthAsia
  • APAC
  • Global

Featured Events

Conferences
  • Retail & E-Commerce Innovation Series
  • What's NEXT in Marketing Series
  • Digital Experience Asia Series
  • Advertising Summit Asia Philippines
Awards
  • Marketing Technology Awards
  • Retail & E-commerce Excellence Awards Asia Pacific
  • Empowered Women Awards
  • NEXT Awards Series

Join our APAC marketing community

Subscribe to our newsletters to get the latest marketing news in the region.

This field is for validation purposes and should be left unchanged.
Agreement(Required)

© 2026 MARKETECH APAC. All rights reserved.

We use cookies to improve your experience and to analyse our traffic. To find out more, please click here. By continuing to use our website, you accept our Privacy Policy and Terms & Conditions. Cookie settingsACCEPT
Privacy & Cookies Policy

Privacy Overview

This website uses cookies to improve your experience while you navigate through the website. Out of these cookies, the cookies that are categorized as necessary are stored on your browser as they are essential for the working of basic functionalities of the website. We also use third-party cookies that help us analyze and understand how you use this website. These cookies will be stored in your browser only with your consent. You also have the option to opt-out of these cookies. But opting out of some of these cookies may have an effect on your browsing experience.
Necessary
Always Enabled
Necessary cookies are absolutely essential for the website to function properly. This category only includes cookies that ensures basic functionalities and security features of the website. These cookies do not store any personal information.
Non-necessary
Any cookies that may not be particularly necessary for the website to function and is used specifically to collect user personal data via analytics, ads, other embedded contents are termed as non-necessary cookies. It is mandatory to procure user consent prior to running these cookies on your website.
SAVE & ACCEPT
Home
About Us
Write for Us
Contact Us
Subscribe
Facebook Linkedin