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Tag: What’s NEXT

What’s NEXT Interview: GroupM Nexus’ Kathryn Domingo on the outlook of TV advertising in the Philippines
What’s NEXT Interview: GroupM Nexus’ Kathryn Domingo on the outlook of TV advertising in the Philippines
Posted on February 22, 2024
by Teddy Cambosa
The question is: is there still hope for TV advertising in the Philippines? If so, what trends should we look forward to, and how should brands and media entities work together to stay afloat amidst an uncertain media landscape?
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TravelSEA
What's NEXT 2024: How to gear up in capturing SEA's year-end travel demand
Posted on December 12, 2023
by MARKETECH APAC
GrabAds’ recent Southeast Asia Travel Insights 2023 report revealed that 72% of its in-app survey respondents are eager to travel abroad over the next 12 months. This number marks a substantial 84% increase since the reopening of borders - in just one year.
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What’s NEXT: How brands can connect with Asia’s next generation of culture shapers
What’s NEXT: How brands can connect with Asia’s next generation of culture shapers
Posted on February 9, 2022
by MARKETECH APAC
How has the pandemic changed the youth? This cohort's lifestyle choices have transformed over the past two years, and brands must pay attention.
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What’s NEXT: Top tips for CRO this 2022
What’s NEXT: Top tips for CRO this 2022
Posted on January 31, 2022
by MARKETECH APAC
Whether you’re an online retailer, a startup, or an entrepreneur, CRO could be the key to a bigger profit margin in 2022. Here’s how.
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MARKETECH APAC prepares marketing industry for 2022 with What’s NEXT series
MARKETECH APAC prepares marketing industry for 2022 with What’s NEXT series
Posted on January 6, 2022
by MARKETECH APAC
To run until February, MARKETECH APAC releases a collection of though leadership pieces penned by marketing leaders to prepare the industry this 2022.
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What’s NEXT: Predictions for customer experience in 2022
What’s NEXT: Predictions for customer experience in 2022
Posted on December 21, 2021
by MARKETECH APAC
As we approach 2022, brush up on the trends that are sighted to be the big in CX as hybrid starts to become the preferred experience.
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