Tag: Video ad platform
With one of the most robust virtual economies in the world, the expansion of Roblox’s advertising business will enable seamless access to this community and allow brands to activate on the platform without creating custom-built content.
The SpotX acquisition means that Magnite has created the largest CTV and video advertising platform, catering to a multitude of brands such as Discovery and Fox.
Tr.ly, made by Unruly and Tremor International, is a creative studio catered to brands and advertisers to create creative video ad elements.
The partnership between Aniview and White Ops comes in relevance with the rise of video content, and advertisers creating video ad content.
David Haddad had previously come from a similar CEO position for media agency IPG Mediabrands. With his new role at Unruly, he is expected to drive the video ad platform's cross-channel screens.
