Tag: Sonic Branding
amp, the global sonic branding agency within the Landor group, has appointed Reiner Erlings as managing director for APAC and the Middle East, a strategic move to expand the agency’s footprint and drive innovative sonic branding solutions across these high-growth markets.
So what makes this Mastercard-MRT Jakarta partnership truly resonate beyond the power of sonic branding? For that, MARKETECH APAC spoke with Dheeraj Raina, VP and Head of Integrated Marketing and Communications, Southeast Asia, Mastercard to discuss the beauty behind this local activation, and what the...
The new music video, performed by top pop artists, was unveiled in-flight.
The audio logo, created by SCA, takes inspiration from whale sounds as a reminder from Australian Ethical to invest ethically for the future of the environment.
