Thailand – vivo Thailand, in collaboration with Grey Thailand, has launched a heartwarming Teacher’s Day campaign that beautifully celebrates the unique bond between teachers and students, captured through the lens of the vivo V40.

The campaign highlights the inspiring story of Teacher Waree, a beloved educator whose unwavering dedication and belief in her students’ potential exemplify the true spirit of teaching.

Equipped with the vivo V40, Teacher Waree captured heartfelt portraits of her graduating Grade 12 students, each image reflecting the unique spirit and potential she sees in them. These cherished photographs are now displayed in a school exhibition.

Titled ‘Always in My Eyes,’ the exhibition, organised by vivo and Grey, illustrates how a teacher’s lens captures the best in their students, while the vivo V40’s camera brings those visions to life with breathtaking clarity. It symbolises the heart of a teacher, guiding students toward a bright future and offering them timeless images filled with hope and encouragement.

In addition to the exhibition, the campaign features a heartwarming documentary by Thai filmmaker Puangsoi Aksornsawan, showcasing the bond between teachers and students in Thai schools. The film offers an intimate look into Teacher Waree’s world, with the vivo V40’s ZEISS-powered portrait capabilities beautifully capturing the emotions and connections at the heart of the story.

“A teacher’s dream is to see their students grow and thrive, to become whatever they aspire to be. And no matter how much time passes, every teacher will always carry love and care for their students,” Teacher Waree shared.

Singapore – Following the successful launch of Singapore Airlines’ global brand campaign ‘Welcome to World Class’ in January 2023, the airline now follows up with a campaign film capturing the emotions and moments at 30,000 ft.

The film follows Berlin-based travel photographer Julia Nimke, as she challenges herself to shoot, curate, and edit her very own photography exhibit pieces on her flight with Singapore Airlines. 

In the film, she performs this feat with ease, being made possible by the experience onboard Singapore Airlines such with its in-flight service, curated in-flight menu, comfortable seats and spacious cabins, as well as unlimited complimentary Wi-Fi across all cabin classes.

Nimke’s photographs capture the raw and authentic moments of being in the air, such as a unique composition of a selfie using a mirror built into SIA’s Business Class seats, the way the light hits the spacious cabin basking one in a glow of light, or the moment a cabin crew delicately plates a dish like her own canvas.

These photographs were then displayed at the Leica Gallerie, located at Raffles Hotel, for a private exhibition.

Talking about the campaign, Loo Yong Ping, deputy executive creative director at TBWA\Singapore, said, “Julia was a dream to work with. Her unique ability to capture natural, un-staged moments and use the available light and space at her disposal, and still create these beautiful images were really inspiring.”

Meanwhile, Jacky Lee, director at Smallshop, commented, “Shooting on a flight has its logistical challenges. You must work with the environment you have, all while keeping things discreet, as there are other passengers too. We’re glad that the film came out beautifully, all thanks to Julia’s unique eye.”