Jakarta, Indonesia – Dentsu Indonesia has announced the appointment of Anwesh Bose as chief growth officer, effective immediately.
In his new role, Bose will spearhead growth initiatives and foster collaboration across units to identify market opportunities that will propel dentsu Indonesia and its clients to achieve the next phase of growth.
Bose brings over a wealth of experience as an advertising veteran, with a proven track record of growing brands in Indonesia and India. His extensive background includes serving as president director at Havas Group Indonesia, senior vice president at DDB India, and chief growth officer – media at dentsu media India.
He has also held leadership positions at ad-tech companies, such as Supermom Business and Whisper Media. Prior to rejoining dentsu, Bose also served as president director at The Academy Consulting.
Talking about his own appointment, Bose said, “It is an honor for me to return to dentsu, where we are committed to driving growth and innovation for marketers in Indonesia. I’m in awe of the talents and capabilities across Creative, Media, CXM that dentsu has, as well as the impressive achievements that the dentsu team have brought. I eagerly anticipate unlocking new possibilities with our expertise in data, commerce, content, and influencer marketing.”
Meanwhile, Elvira Jakub, CEO of dentsu Indonesia, commented, “We have made steady progress thus far, and by strategically appointing a senior leader with extensive experience like Anwesh, we are charting our path forward to continue helping marketers unlock new opportunities and navigate the evolving marketing landscape. Anwesh will also be instrumental in leading dentsu Indonesia’s growth through transformation and integration of our emerging service lines. I’m brimming with excitement and optimism for the incredible phase that lies ahead.”
Notably, this appointment comes after Elvira Jakub’s appointment as dentsu Indonesia’s new CEO.