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Platforms Featured ANZ

Finder’s new podcast series to tackle tech, business with Senator Andrew Bragg

Sydney, Australia – Global fintech Finder has launched a new Australian-first podcast series called ‘House of Tech’ which will discuss topics regarding technology, business, and regulations. Said podcast will be hosted by Fred Schebesta, founder at Finder and Senator Andrew Bragg, an Australian senator under the Liberal Party.

The hosts will be joined by business leaders from various industries, from Afterpay Co-Founder Anthony Eisen to artificial intelligence expert Dr. Catriona Wallace.

For Schebesta, they want people to learn about what’s new, what’s upcoming in the areas where things are changing, adding that they hope this podcast helps people with all the changes they’re going through regarding technology.

“I love the intersection of regulation, business and technology. It’s all happening in this space, particularly for cryptocurrency. I’m fascinated by it and I want to share the stories from these great guests about what else is changing, what else is moving well and where those three things tend to intersect,” he said.

Meanwhile, Sen. Bragg commented, “There has never been a more exciting time to be in the tech industry in Australia. Fred and I have a joint passion for how business and tech continues to evolve, so it made sense for us to share this with the world.”

To mark the launch of the podcast series, a non-fungible token (NFT) artwork has been created in line with the ‘House of Tech’ theme. The NFT will also include an exclusive lunch with Fred and the Senator, and will be auctioned off with funds raised going towards the First Nations Foundation, an organisation that works together with indigenous communities and the finance industry to provide financial education, training and information.

The podcast will be available on Apple Podcasts and Spotify.
Finder recently launched a podcast series called ‘Block Climbing’ that centres around cryptocurrency-related topics, including the use of blockchain technology and the Web3 era.

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Marketing Featured Southeast Asia

Third of Singaporeans think cash is best performing investment in 2022

Singapore – A third of Singaporeans think cash will be the best performing investment in 2022, making it the top pick ahead of stocks, property, and cryptocurrency, according to a report by comparison platform Finder.

About 1,136 Singaporean adults and 39,573 adults globally were surveyed in December 2021, and against the global data, it was found that Singaporeans are the second most likely to back cash out of 26 countries. Only the United States ranks higher at 34%.

The next most popular picks are stocks and property (17% each), followed by cryptocurrency (15%), bonds (7%), NFTs (6%), and commodities (3%).

Finder’s Investment Editor Kylie Purcell said Singaporeans are likely seeing security in cash.

“There’s a lot of uncertainty in the market at the moment and cash is seen as a safe investment, but people need to consider the inflation-adjusted return. In October inflation rose considerably, with Singapore recording its biggest increase to core inflation in three years,” Purcell said.

“$100 dollars today may only be worth $80 down the track so consumers should be thinking about how they can inflation-proof their portfolios while maintaining liquidity should they need the cash,” Purcell adds.

However, Purcell says that with the MAS tightening its monetary policy, it could be good news for cash savers.

“When central banks look to raise interest rates, it’s typically good news for cash savers, and bad news for other investments like stocks,” Purcell concludes.

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Platforms Featured ANZ

Finder launches crypto-centric podcast series ‘Block Climbing’

Sydney, Australia – Global fintech Finder has announced the launch of its cryptocurrency-themed podcast titled ‘Block Climbing’ in a bid to help Australians on their crypto journeys, including demystifying concepts around Web3 and blockchain technology.

The first episode has already been released on 5 March, and focuses on the rise of cryptocurrency amid the Ukrainian crisis, including crypto donation scams and how Russians can bypass financial sanctions through use of cryptocurrency.

According to Finder, the podcast series is a “Crypto Bro”-free zone where beginners, sceptics and everyone in between are welcome to learn, question and have a few laughs along the way.

“From understanding what Web3 actually means to delving into the depths of blockchain true crime, ‘Block Climbing’ is your new go-to source of information on all things crypto and Web3,” the company said in a press statement.

For Tegan Jones, global reviews editor at Finder and co-host of ‘Block Climbing’, the podcast will explore the good, the bad, and the just plain confusing impacts that crypto and Web3 could have on our lives.

“While we’re fascinated by crypto, we know there is a lot of unexplained jargon that can make the space seem intimidating. I think people are tired of being told to just “do their own research” because it can be hard to know where to start so we want ‘Block Climbing’ to be the place to get your questions answered in everyday language,” Jones said.

Meanwhile, Tim Bennett, publisher at Finder and co-host of ‘Block Climbing’, said that this podcast will be a fun and accessible way into crypto and Web3 content.

“There’s no doubt that blockchain is an interesting technology but there are still some questions to be answered about it. We’re excited to build a community where we can have these conversations in an informative and critical way that is super beginner friendly,” Bennett said.

In upcoming episodes the duo will be looking at North Korean crypto hackers, what Web3 actually means, whether crypto can ever be green and the unsolved mystery of Bitcoin’s origin story, as well as hearing from a few expert guests.

Chris Ellis, CEO of Finder Australia, said launching a podcast aimed at demystifying the world of Web3 made perfect sense for Finder.

“We believe that an understanding of these emerging technologies is critical for Australians looking to benefit from new finance spaces like cryptocurrency. Being able to break down complex topics is at the core of what we do at Finder so I’m very proud to be supporting a podcast like ‘Block Climbing’ to make areas like crypto and Web3 more accessible for everyone,” Ellis concluded.

The first episode of ‘Block Climbing’ is available now on all major podcast platforms, with the next episode set to drop on 16 March, as new episodes will be released fortnightly on Wednesdays.

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Platforms Featured Global

Finder welcomes David Meier as new global VP of product design

Australia – Global comparison platform Finder has appointed David Meier, former director of product and experience design at global Buy Now, Pay Later (BNPL) company Zip Co, to be its new global vice president of product design.

Meier is an experienced leader in product design for technology-led businesses. During his stint at Zip Co, Meier has played a crucial role in the release of ‘Tap & Zip’, a product that drove exponential transactional growth. Aside from this, Meier has also headed up product design for property marketplace Domain.

In his new role, Meier will be assisting Finder as it continues to roll out new products and services, focusing on Web 3.0.

Meier said, “We’re literally on the cusp of a financial revolution, where the democratisation of finance lays on the horizon, and we’re in a position to help our customers join the dots.”

Finder has also announced the appointment of David Chen, former head of strategy and operations at AI-driven document intelligence platform Sypht, as its new chief legal officer.

Frank Restuccia, Finder’s founder and global co-CEO, believes that Chen and Meier’s backgrounds in high-growth technology-led businesses made them both standout recruits. 

“The next 12 months will be crucial to gaining competitive advantage in Web 3.0, and we know we need to move quickly to stay ahead of the market. We want to make sure we have the best talent and leaders on board to help us move towards not only helping people save money but invest and make money too,” said Restuccia.

In November 2021, Finder has promoted Taylor Blackburn, former head of media relations for ANZ, as its new head of public relations for the ANZ region.

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Marketing Featured Southeast Asia

This is the top reason SG adults will shop year-end sales–and it’s not the discounts

Singapore – Black Friday and massive year-end sales are here and shoppers are ready to tick off their lists–even in the least ideal times. An Aussie study has already revealed that some shoppers have added to cart and checked out–while drunk. Meanwhile, Singaporean shoppers, on a lighter note, would do it–out of boredom. 

Of more than a thousand Singaporean adults, 37% will shop sales for a number of different reasons. Topping their intentions was surprisingly to stave away boredom, with 16% saying so, found a survey by comparison platform Finder

This is only slightly higher than the number of people who’ll shop because the sales provide good value (14%). In terms of demographics, women are slightly more likely than men to shop the sales overall (38% women vs. 37% men), while men are more likely to be shopping out of boredom (18% men vs. 15% women). 

Meanwhile, Singaporeans aged 65 and above are most likely to shop the sales, with 41% of people from this age group saying they’ll be making a purchase. Only 33% of those aged 35-44 say the same. 

Despite affirmative findings, the survey also found that 63% of Singaporean adults choose not to shop for reasons such as inflated prices (6%) and due to personally-eyed sales not being discounted (5%). 

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Platforms Featured ANZ

About 18% of Aussies admit to doing online shopping—while drunk

Sydney, Australia – Online shopping while under the influence of alcohol might sound hilarious, but it does happen: the latest survey from comparison platform Finder shows that around 18% of Australians admit to doing so.

In terms of the frequency of doing it, this is split by 12% admitting to having done it once or twice, and 6% having doendo it often. 

Meanwhile, 62% of the respondents admit that although they haven’t done so, have actually shopped online while mildly sober. 

In terms of what items or services respondents eyed while ‘drunk-shopping’, the most is having food delivered, with around 1212% of the respondents. This is followed by buying alcohol (11%), and shopping for clothes or shoes (9%). Some have even gone as far as applying for a job (2%), applying for a house/apartment (1%), buying airline tickets (1%), and purchasing a pet (1%).

The average amount most spent online while drunk in one sitting was AU$328. Demographic-wise, men have admitted to spending AU$343 while drunk in one sitting, compared to AU$306 for women.

By age group, Gen X drunk shoppers are the worst offenders, spending AU$425 on average per sitting, compared to AU$299 for Millennials and AU$265 for Gen Z.

Categories
Platforms Featured ANZ

Finder ANZ elevates Taylor Blackburn to head of PR role

Sydney, Australia – Global comparison platform Finder in Australia has promoted Taylor Blackburn, former head of media relations for ANZ, as its new head of public relations for ANZ. 

Prior to joining Finder in September 2018, he has previously worked as the account director of communications agencies Haystac and Howorth, and the account supervisor of creative network Ogilvy Health. 

The elevation of Blackburn comes after the stepping down of Adam Freedman, who will be pursuing a different path. 

Commenting on his promotion, Blackburn said, “It’s a thrill to be leading such a great team of professionals, but even more rewarding because of what we do. I joined a really strong crew at Finder in 2018 and it’s my privilege to enable them to go even further as a team.”

Chris Ellis, Finder’s CEO for Australia, shared that Blackburn has powered an incredibly strong media relations team at Finder and demonstrated his deep understanding of the role communications plays in their business – from idea creation to media spokesperson.

“For us at Finder, our customers, partners and crew are at the heart of everything we do. As a passionate and popular leader, Taylor’s unique skill set and experience will be vital to this role, and we’re excited to see him lead our communications function into the future,” said Ellis.

Categories
Marketing Featured Southeast Asia

SG adults will shop during Black Friday sales—only if the price is right

Singapore – With Black Friday sales fastly approaching and planned by various brands, around 54% of Singaporean adult shoppers say they are willing to shop during these sale drops, only if the discounts given are ‘enough and right’, found a survey from global comparison platform Finder.

The latest survey found that Singaporean adults need an average discount of just under half price or 48% from the original price to partake in the shopping event. Furthermore, 15% say they’ll need a whopping 90% discount for them to shop the sales, while 13% say they’ll buy something in the sales if it’s half price with 8% willing to shop if it’s discounted by 25%.

By age group, the survey found that 18 to 24 year olds are much more likely to shop during the Black Friday sales, with 65% saying any type of discount could catch their eye, with 41% across 45 to 54 year olds, and 46% of those aged 65 and above stating the the same.

The survey also notes that Singaporean men are more likely than women to have their interest piqued, with 58% of men saying they’ll shop if the discount is big enough compared to just 48% of women.

Categories
Platforms Featured ANZ

Finder Australia welcomes new head of PR and communications

Australia – Global comparison platform Finder in Australia has appointed Adam Freedman, former practice head at media agency Red Havas Australia, to be its new head of PR and communications.

Freedman’s appointment comes after the elevation of Bessie Hassan, former head of PR and communications of Finder ANZ, who now takes the helm as global head of communications.

Freedman brings with him nine years of experience across consumer and corporate PR and communications sectors. Prior to joining Finder, he spearheaded numerous critically-acclaimed campaigns, working with an array of well-known household brands and businesses including BIG W, Booking.com, Ola, and Unilever, as well as Lion, and Sanitarium, among others.

As part of his new role, Freedman will be tasked with developing the brand’s domestic communications strategy to cement Finder as the first and most trusted choice for consumers that are seeking to make better financial decisions.

Furthermore, he will be harnessing his insights and expertise to evolve Finder’s narrative, building awareness of the scale of the Finder proposition, as well as growing credibility with Australian consumers.

Commenting on his appointment, Freedman said that he is looking forward to utilizing their expertise and collective ambition, taking the communications strategy to another level to capture the imagination of Australians and get them thinking about their finances in new and different ways.

“As a long-time Finder fan and someone who has a big interest in personal finance, I’m delighted to join the Finder crew and show how the brand can make a real difference in people’s lives and set them up for success,” added Freedman.

Meanwhile, Finder Australia’s CEO Chris Ellis, commented that Freedman’s appointment was key in supporting the company’s plans for its next phase of growth in Australia and they are thrilled to have him join them to help find new and compelling ways to share the Finder story with even more Australians.

“Adam is a passionate communications leader with a thirst for success so I’m excited to see him lead the team forward. He has a strong pedigree in creating unique and memorable campaigns and stories that get people talking and create impact. We’re looking forward to seeing him elevate our communications strategy and illustrate how and why Finder should be the number one choice to support Australians with their financial decision-making,” said Ellis.

Recently, Finder has announced several successful endeavors, such as securing its accreditation for open banking, opening its second office in the United States, and its acquisition of Singapore-based fintech GoBear.

Categories
Platforms Featured ANZ

Finder’s head of comms in ANZ promoted to global role

Sydney, Australia – Comparison platform Finder has appointed former head of public relations and communications of its ANZ operations Bessie Hassan to now take the helm as the company’s global head of communications.

Aside from her previous role in Finder ANZ, Hassan has worked as a freelance journalist and public relations consultant, with bylines from various publications such as The Australian, The Sydney Morning Herald, Marie Claire, and InStyle among others. She has also served as communications officer for the Randwick City Council and as vice president for New South Wales at the Public Relations Institute of Australia.

In an interview with MARKETECH APAC, Hassan stated that in her new role, she will be responsible for establishing and leading an integrated communications strategy to grow Finder’s corporate footprint, thought leadership, and credibility across all of Finder’s markets. This will include external and internal communications, corporate social responsibility (CSR), public affairs, employer brand, and risk and reputation management. 

Hassan’s promotion comes after Finder’s recent acquisition of Singapore-born financial services platform GoBear to drive its growth in the Southeast Asia region, months after GoBear announced shutting down its operations.

“As Finder continues to grow, I will work closely with the founders and executive team to establish a brand presence in all its markets. Our goal is to help people make better financial decisions every day – by helping people save, invest and grow their wealth – and we believe we have a strong role to play in doing this in Southeast Asia,” Hassan shared with MARKETECH APAC.

In regards to her appointment, she said, “The last six years at Finder have been a blast and now I’m so excited to be sharing Finder’s mission with the rest of the world.”

Finder has yet to find a replacement to lead the communications branch for ANZ.