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Tag: Digital Strategy

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E-Commerce Marketing Series: AEON’s Ngai Yuen Low on balancing technology and engagement to enhance shopping experience
Posted on July 2, 2024
by Aliza Carmona
As part of our E-Commerce Marketing Series interviews, we spoke with Ngai Yuen Low, group chief merchandise and marketing officer at AEON Group Malaysia. Low shares her insights on how to navigate the dynamic retail landscape, emphasising technological advancements, customer engagement, and the future...
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SG foodtech startup Float Foods appoints dentsu SG as brand, digital strategy partner
Posted on August 11, 2021
by Teddy Cambosa
Through the appointment, dentsu Singapore will be responsible for creating branding and digital presence strategies for Float Food before launch in SG in 2022.
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About 73% of Greater Bay Area retailers applying localized digital strategies: report
Posted on June 11, 2021
by Teddy Cambosa
The latest study by KPMG, GS1 and HSBC shows that retailers in the Greater Bay Area shows how much there is in store for these merchants to develop to their digital strategies.
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IMDA, Enterprise Singapore refresh ‘Start Digital’ initiative
Posted on January 29, 2021
by Teddy Cambosa
'Start Digital' an SME initiative by IMDA and Enterprise Singapore has been revamped to offer new digital solutions for partner SMEs.
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SugarCRM’s latest acquisition of Aussie CRM solutions to amp up CX services in APAC
Posted on November 27, 2020
by Teddy Cambosa
SugarCRM is stepping up its CX strategy presence by entering a new acquisition of an Australian-based CRM company.
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Data solutions 3radical snitches Mediacorp contract for new digital offerings
Posted on November 27, 2020
by Teddy Cambosa
3radical has successfully an entered a contract with Singapore's Mediacorp, which entails the partnership to boost online readership.
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iZooto joins publishing platform Quintype for digital reader retention strategies
Posted on October 30, 2020
by Teddy Cambosa
Marketing platform iZooto joins forces with publishing platform Quintype for digital advertising strategies for digital publishers.
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APAC SMEs are catching up the digital transformation wave: report
Posted on October 20, 2020
by Teddy Cambosa
Small and medium enterpreises across the APAC region are showing interest to catch up with digital transformation changes, Cisco and IDC reports.
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Ronnie Chin
Malaysian digital marketing agency Primal aids companies amid COVID-19 through its planning method RADAR
Posted on September 23, 2020
by
As companies continue to battle the pandemic situation, Primal leverages digital marketing strategies for businesses using the RADAR method.
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