Snigdha is a result-oriented marketing leader with over 17 years of commercial experience supporting brands such as PayPal, Levi Strauss, Adobe, Mastercard and Standard Chartered Bank across developed & developing markets. Her expertise lies in transforming strategic customer segments into growth driving portfolios through scalable marketing programs.

At Standard Chartered Bank, she heads up Growth Marketing, Strategy and Effectiveness for the bank’s Wealth and Retail Banking (WRB) unit.

Apart from being a growth marketer, Snigdha is an active volunteer for 2 key causes- women in business and education for children. She has also contributed her perspective on Marketing in the FinTech space in the book ‘Money, Marketed’ by Dr Gaurav Jain.