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Klook, ZA Tech forms JV to now feature travel insurance products on platform

Hong Kong – Travel and leisure booking platform, Klook, has announced its joint venture with ZA Tech, the technology venture founded by online insurance ZA International, with the aim to accelerate the availability and accessibility of travel-related insurance to consumers across the globe.

The joint venture will synergize Klook’s global presence and hyper-localized go-to-market strategy alongside ZA Tech’s experience in insurance innovation and technological know-how, ensuring global consumers to have seamless access to a broad selection of travel-related insurance policies at competitive prices.

As part of the agreement, insurers will be able to partner with Klook to feature their insurance products on travel and leisure platforms. Klook will also work closely with insurers to design products that address the pain points of consumers in the new normal. 

C.S. Soong, the vice president of corporate development at Klook, said, “With this, we can further simplify customers’ travel journey, enabling them to discover, book, and purchase all they need during their travels from travel-related insurance to experiences.”

Meanwhile, Young Yang, ZA Tech’s general manager for SEA, commented, “Combining ZA Tech’s cutting-edge solutions and Klook’s extensive market coverage, we are confident we can redefine customers’ travel experience by providing the right insurance product in the right place in a hassle-free way. More exciting developments are to come.” 

Klook will be kickstarting travel-related insurance products on its platform by the end of this year, with a focus on APAC. In addition to the said partnership, ZA Tech will also empower Klook’s platform by exporting its proprietary solution Fusion, to create a seamless digital experience for travelers and the ecosystem partners. 

Moreover, Klook will be leveraging ZA Tech’s customer insights to various markets to strengthen product innovation, customer engagement, and increase insurance penetration.