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Tag: Virtual influencer

Safi launches virtual hijabi educator; to drive hijabi haircare awareness
Safi launches virtual hijabi influencer 'Sis Shay'
Posted on March 14, 2025
by Teddy Cambosa
Through visits at SMK Convent Kajang and Sekolah Seri Puteri Cyberjaya, students were able to interact with Sis Shay as she answered some of their pressing questions around hijabi haircare and other pertinent questions around the changes they face as youth. 
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BMW keeps it real with virtual influencer Lil Miquela for new campaign for iX2 model
BMW keeps it real with virtual influencer Lil Miquela for new campaign for iX2 model
Posted on October 17, 2023
by Teddy Cambosa
Conceptualised alongside Media.Monks which is part of The Marcom Engine, the campaign’s film is directed by Stefanie Soho from BWGTBLD. In it, one could see Lil Miquela breaking into the real world with the new BMW iX2 and step by step falling in love with human existence. 
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Innovation (1)
Innovation of the Year: Hang Seng Bank’s virtual influencer Hazel
Posted on January 12, 2023
by Teddy Cambosa
Hang Seng Bank created Hazel, combining impressive technology of digital and the power of data, resulting to honor them as our 'Innovation of the Year'.
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Balabala-Ogilvy-Gu-Yu
Chinese kid’s clothing Balabala partners with Ogilvy Shanghai to unveil new virtual influencer Gu Yu
Posted on June 28, 2022
by Kathleen Murata
The launch of virtual influencer Gu Yu by Balabala, alongside Ogilvy Shanghai, is part of its brand rejuvenation journey.
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Meet Kami, the world’s first virtual influencer with Down syndrome
Meet Kami, the world’s first virtual influencer with Down syndrome
Posted on May 19, 2022
by Teddy Cambosa
The Kami virtual influencer will be active on her Instagram account to give people a peek into her daily life, her likes, her quirks, her friends, and her interests.
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KGC-with-Rozy
Red ginseng firm KGC taps virtual influencer Rozy
Posted on March 7, 2022
by Kathleen Murata
The latest appointment of virtual influencer Rozy as KGC's new exclusive product model aims to attract more young consumers.
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Thais follow virtual influencers regardless of gender or ethnicity
Thais follow virtual influencers regardless of gender or ethnicity
Posted on February 1, 2022
by Teddy Cambosa
According to Milieu, Thailand has a wide perception on virtual influencer, with the larger majority following any influencer they prefer.
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What do Viets perceive of virtual influencers?
What do Viets perceive of virtual influencers?
Posted on January 31, 2022
by Teddy Cambosa
According to Milieu, Vietnam has a warm reception to virtual influencers, going to an extent of looking for local ones.
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Hazel-Virtual-Influencer-Hang-Seng-Bank
Meet Hazel: Hang Seng Bank’s new virtual spokesperson for its digital banking brand
Posted on January 18, 2022
by Teddy Cambosa
Hazel is integrated recently in a promotional video of Hang Seng Bank regarding its digital banking services.
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Rae-Virtual-Influencer-OSIM-Campaign
Virtual influencer Rae introduces beauty of virtual landscapes with OSIM ambassadorship
Posted on October 1, 2021
by Teddy Cambosa
Virtual influencer Rae's campaign for OSIM promotes the five-sense experience users can experience on the uDream Pro product.
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