Platforms Featured Southeast Asia

GrabMart unveils new free delivery grocery shopping promo

Manila, Philippines – GrabMart, an on-demand everyday goods delivery service by Grab, has announced the launch of its “Unlimited Free Delivery” campaign, which will be available from February 01 to March 31, 2021.

Through GrabMart, customers can buy groceries, packaged food, healthcare products, beauty products, gifts, and many more via the Grab app and have it delivered to them in under one hour, as it aims to make the customer’s grocery experience more convenient and hassle-free.

The idea of ‘Convenient Shopping’ was initially launched in the Philippines last April 2020, to address the need for safe and efficient grocery shopping during the height of the COVID-19 pandemic. GrabMart now serves different shopping needs for consumers, such as weekly grocery restocks and last-minute purchases. 

With its selection of specialty stores, the platform can cater to customers with specific needs. GrabMart has also partnered with stores that offer fresh produce, consumables, snacks, pet essentials, pharmacies, health and beauty products, among others. 

Head of Deliveries EJ Dela Vega expressed that the challenges consumers and stores faced during the lockdown remain when it comes to purchasing groceries and essentials, as more shops remain closed and others observe strict social distancing measures.

“We hope that GrabMart can offer more convenience and a wide selection of SKUs to serve a wide range of customers. We strive to grow our categories and partner merchants while offering reliable delivery service,” Dela Vega said.

On the other hand, customers have reason to celebrate as more merchants team up with GrabMart. Some of the new shops include retail giants Robinson’s, WalterMart, The Marketplace, and Shopwise, among others.

“The addition of these big box stores and specialty shops to our roster of merchants increases the number of categories and product items that we can offer and deliver. This makes shopping more hassle-free since they can use GrabMart for their multiple requirements. They can even earn reward points while shopping if they use GrabPay,” Dela Vega added.

The new campaign promo applies to all GrabMart orders with a minimum total of Php 900.00.

Marketing Featured Southeast Asia

The plus in Singapore Airlines’ new app Kris+ to mean more rewards, discounts

Singapore – Singapore Airlines (SIA) has rolled out Kris+, an all-new app that brings payment, lifestyle, and rewards services together in one platform for its customers.

Building on the strengths and popularity of the existing KrisPay app, the app is not just a loyalty wallet but a platform that will provide dining, retail, and entertainment discounts. It will also be offering customers the option to earn miles from everyday spending or pay for purchases and experiences with these miles.

SIA shared that the investment into Kris+ is part of the company’s ongoing strategy to drive non-airline revenue streams in the coming years.

With an updated interface and user experience, Kris+ will allow Singapore Airlines to personalize offers for its global customer base via location-based or interest-based recommendations, offer discounts, miles-back, instant rewards, and exclusive birthday and pay per sale privileges, 

Currently, Kris+ has more than 150 partners with over 650 outlets in Singapore providing customized deals with privileges for customers. In addition, Singapore residents who travel abroad will be able to enjoy special offers and rewards in January 2021 when Kris+ brings on board overseas partners and merchants in selected destinations to the platform. 

Meanwhile, KrisPay has been integrated into Kris+, and will soon be enhanced with other in-app payment options to allow users to simultaneously earn more miles with each purchase. 

Acting Senior Vice President Marketing Planning JoAnn Tan said, “Our vision is to create a comprehensive and updated lifestyle and payments ecosystem with Kris+. This will offer even more and better options and benefits for our global customer base, and bring additional value to our partners around the world.”

To celebrate the much-anticipated launch of Kris+, SIA will be offering a slew of promotions for users including 30% instant miles-back on purchases redeemed with miles until 26 October 2020. Other deals over October and November include bonus miles earn campaigns and more mile-back campaigns in addition to S$1 and S$2 deals from selected partners, one-for-one dining deals, and discounts at selected retail partners in Singapore.