The Future of Customer Engagement: Trends and Strategies to Stay Ahead of the Game

Discover the trends, challenges, and opportunities in the marketing industry on April 8, 2025. Join us at Shangri-La The Fort, Manila to hear from the industry leaders and participate in the discussion.

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April 8, 2025 12:00 pm

April 8, 2025

Shangri-La The Fort, Manila

12:00NN

Be Part of the Conversation

In an increasingly digital world and high expectations from customers, businesses are facing unprecedented challenges and opportunities in engaging with customers across multiple channels.

This roundtable event aims to delve into omnichannel engagement with emerging technologies, seamless integration for personalised experience, and the integration of AI in customer engagement strategies. MARKETECH APAC, in partnership with Braze, brings you a table of inspiration and innovative ideas based on real-life experiences that move the needle.

Discussion Points:

What role does modern technologies play in reshaping the landscape of omnichannel engagement, and how can businesses adapt to these changes?
How can businesses ensure seamless integration across various touchpoints to provide customers with a cohesive and personalised experience?

What are the common challenges when integrating AI into customer engagement strategies, and what practical solutions can businesses implement to overcome them?
How can businesses strike a balance between AI-driven automation and the human touch in customer engagement efforts, ensuring authenticity in interactions?

Meet the Guests

Staventram Inri

Astra Financial

Performance Marketing Section Head

Kelvin Hong

A&W Restaurants Indonesia

Director Of Brand Marketing

Gita Rostika

bank bjb

Group Head of Marketing

Dian Paskalis

Cove Indonesia

Country Director of Growth & Regional VP Online Marketing

Wilson Yanaprasetya

Dagangan

Founder & President

Adrian Hoon

GetPlus

Co-Founder & COO / CMO

Radita Gautama

MODENA

Head of Marketing

Shadza Mulya

PT. Indosat Tbk

AVP – Vertical Marketing

In partnership with

Registration Form