Checkout Optimisation Archives - MARKETECH APAC https://marketech-apac.com/tag/checkout-optimisation/ Making Marketing for all Tue, 26 Apr 2022 04:16:29 +0000 en-US hourly 1 https://wordpress.org/?v=6.9.4 https://marketech-apac.com/wp-content/uploads/2023/05/marketech-icon.png Checkout Optimisation Archives - MARKETECH APAC https://marketech-apac.com/tag/checkout-optimisation/ 32 32 Amazon Japan taps payments platform Adyen for checkout optimisation https://marketech-apac.com/amazon-japan-taps-payments-platform-adyen-for-checkout-optimisation/ Tue, 26 Apr 2022 04:16:28 +0000 https://marketech-apac.com/?p=49448 Through Adyen's platform, Amazon Japan will further optimise the payment data and checkout experience for its Amazon.co.jp customers.

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Tokyo, Japan Adyen, the global financial platform has announced its processing payments for Amazon Japan. Through Adyen’s platform, Amazon Japan will further optimise the payment data and checkout experience for its Amazon.co.jp customers.

Because of Japan’s digital economy’s rapid expansion over the last two years. With Adyen’s direct acquiring and data-rich insights enable Amazon Japan to provide a more seamless flow for its customers, whether they’re shopping from Japan or overseas.

Jonathan Epstein, country manager of Japan at Adyen, shared, “Tapping into Adyen’s platform allows Amazon Japan to offer richer customer experiences with our payment optimization tools and data insights.”

Henri Tsuruta, head of finance for consumer payments at Amazon Japan, commented, “”We strive to provide our customers with the best shopping experience, and Adyen’s global payments expertise is a great match for Amazon’s customer-centric philosophy.”

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