What's Next Series

About

Trends in the vast and fast-paced marketing industry are constantly changing, and we have seen how brands are constantly taken aback by all these new marketing styles. Now, our goal is to provide the marketing industry with the knowledge they need in order to face WHAT’S NEXT in the coming year with confidence.

MARKETECH APAC‘s What’s NEXT series will start in November 2022 and until February 2023. It will be a 4-month long series of activities featuring industry leaders from innovative brands to share their marketing insights and predictions for the coming year.

Through thought leadership articles, webinars, roundtable discussions, and other audio-video content, the series aims to provide marketers with actionable insights to future-proof their marketing strategies.

Topics

Digital

  • Why Integrating a Digital “Customer-First” Approach is the Future Sustainable Model
  • Zero-Party Data-How zero-party data play a big role in a cookie-less world
  • Delay of Cookie Removal by Google – How can marketers prepare in the waiting

Research

  • Building Hybrid Models for Market Research in the Post-Pandemic Era
  • Fueling Marketing Opportunities in 2023: Future Trends to look out for in Marketing Research
  • Statistically Speaking: Why AI-Powered Marketing Research Tools

Events

  • Metaverse Expos: Jump on the immersive experience hype-wagon
  • The Comeback of Experiential Marketing in the New Normal
  • Future-proofing your event strategies in the Post-Pandemic Era

Esport

  • The Booming Market: Seizing Esports Marketing Advantages in 2023
  • Reshaping influencer marketing with Esports Superstars
  • The Evolution of the Esports Community: How Brands can Better Play the game

Customer Engagement

Trend-setters: Why moment marketing is the next best customer engagement strategy

B2B

  • The Big Role of Enterprise Influencer in the B2B Space
  • Your B2B customers are also human: What your campaign message needs in 2023
  • Crafting content strategy that facilitates the journey to purchase in B2B

E-commerce

  • Live commerce in 2023: Uncovering new value in brand-consumer interactivity
  • Future-Proofing Social Commerce Strategies Across Trending Platforms
  • Gamification in e-commerce: how to play the game?

Metaverse

  • Virtual Humans in 2023: Leveraging Artificial To Humanise Your Brand
  • The Metaverse Puzzle: Building a Brand in a Decentralised Virtual Ecosystem
  • How to create a 360° customer journey in the metaverse?

Webinars

Watch out as we list down all the webinars for What’s Next Series.
If you want to partner with us please reach out to
[email protected].

Social Advertising Trends in 2022

February 24, 2022 | 10:00 am (GMT+8)

Hear from Philippines AirAsia, Income, Canon Philippines, Payoneer, Siteimprove, Teleperformance Philippines

Learn more

Creative & Media Innovation in Asia | Preparing your brand for a cookieless world

January 30, 2022 | 3:00 pm (GMT+8)

Hear from Popeyes, Adzymic, Siteimprove, Australian Catholic University

Learn more

What’s NEXT: Digital Marketing in the Philippines

April 30, 2022 | 10:00 am (GMT+8)

Hear from Philippines AirAsia, Income, Canon Philippines, Payoneer, Siteimprove, Teleperformance Philippines

Learn more

Access On-Demand

Social Advertising Trends in 2022

February 24, 2022 | 10:00 am (GMT+8)

Hear from Philippines AirAsia, Income, Canon Philippines, Payoneer, Siteimprove, Teleperformance Philippines

Learn more

Creative & Media Innovation in Asia | Preparing your brand for a cookieless world

January 30, 2022 | 3:00 pm (GMT+8)

Hear from Popeyes, Adzymic, Siteimprove, Australian Catholic University

Learn more

What’s NEXT: Digital Marketing in the Philippines

April 30, 2022 | 10:00 am (GMT+8)

Hear from Philippines AirAsia, Income, Canon Philippines, Payoneer, Siteimprove, Teleperformance Philippines

Learn more

Hybrid Regional Conference

What's NEXT Marketing in Asia 2023

Hybrid Conference | Manila | February 21

Watch our space as we launch the conference by the end of this month.

INTERVIEWS

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Lorem Ipsum is simply dummy text of the printing and typesetting industry. Lorem Ipsum has been the industry’s standard dummy text ever since the 1500s, when an unknown printer took a galley of type and scrambled it to make a type specimen book. It has survived not only five centuries, but also the leap into electronic typesetting, remaining essentially unchanged. It was popularised in the 1960s with the release of Letraset sheets containing Lorem Ipsum passages, and more recently with desktop publishing software like Aldus PageMaker including versions of Lorem Ipsum.

Lorem Ipsum is simply dummy text of the printing and typesetting industry. Lorem Ipsum has been the industry’s standard dummy text ever since the 1500s, when an unknown printer took a galley of type and scrambled it to make a type specimen book.

PARTNERS

Webinar Partners

Vamp

Founded in 2015, Vamp connects brands with influential creators to make collaboration simple. Since our launch, we’ve built an end-to-end influencer marketing platform, grown to a global network of 45,000+ creators, achieved official partner status with Instagram, Meta, TikTok and YouTube, and worked with some amazing brands like Adobe, Converse, Diageo, Estée Lauder, and Samsung to name a few. We’ve scaled to eight offices globally and are proud to be recognized by Deloitte as one of the fastest-growing tech companies in Asia Pacific. Learn more at vamp.com. 

Intrested to partner with us?
Please fill out the form.

 

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CONTACT US

Office Address

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+63 917 319 5762

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