The move brings together the Group’s ride-hailing platform, taxi and private-hire rental, autonomous and driverless services, corporate offerings, and payment services under the refreshed Zig brand, as part of the next phase of its point-to-point mobility strategy. 

The brand refresh reflects ComfortDelGro’s evolution from operating Singapore’s largest taxi fleet to running a trusted multi-service mobility platform.  

Zig is positioned as a unified, future-ready, and customer-centric organisation, combining the Group’s long-standing operational excellence with continued product innovation, while reinforcing its reputation for reliability and giving commuters greater freedom of movement.

Under the refreshed brand, Zig offers a range of mobility options, including standard taxis, six-seater vehicles, and executive limousines, designed to empower both drivers and riders with greater choice and flexibility in how they travel.

“Zig by ComfortDelGro signals the direction we’re heading as a business – a simpler, customer-centric point-to-point ecosystem that is anchored in the reliability and trust that the people of Singapore have long associated with ComfortDelGro. Our goal is to always be here for our drivers and partners as they build their thriving businesses, and in making sure that our customers have choices that meet their needs,” said Michael Huang, head of Singapore Point-to-Point Mobility Business.

The refreshed identity features energetic colours, a dynamic logotype that reimagines ComfortDelGro’s signature blue, and a new tagline, “Time to Zig”, which encourages commuters to choose when and how they move. 

The updated branding will be progressively rolled out across ComfortDelGro’s point-to-point mobility operations in Singapore.

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Signed on 28 January by SPH Media CEO Chan Yeng Kit and SMRT Corporation Group CEO Ngien Hoon Ping, the partnership integrates SPH Media’s content with SMRT’s islandwide footprint, reaching millions of commuters daily through digital, audio, and print touchpoints.

From the second half of 2026, commuters will receive news highlights from titles including The Straits Times and Lianhe Zaobao on digital screens at station concourses, platforms, and bus shelters, alongside The Straits Times audio news bulletins broadcast across SMRT-operated MRT stations. 

Newspaper vending machines will also be installed at selected stations, offering convenient access to print editions.

The MOU also marks the launch of In Perspective, a flagship content programme co-developed by SPH Media with SMRT as a key partner. 

The initiative adopts a research- and insight-led approach to content creation, translating data into storytelling that reflects commuter expectations and positions public transport spaces as platforms for meaningful engagement.

Chan Yeng Kit said, “This collaboration reflects the shared role that SMRT and SPH Media play as national companies with a public-service mission. As Singapore’s trusted national news company, SPH Media delivers credible journalism that audiences rely on. By working with SMRT’s transport network, we bring reliable news and information into commuters’ daily journeys—helping both organisations fulfil our mission to serve Singaporeans.”

Ngien Hoon Ping said, “At SMRT, our mission has always been to move people and enhance everyday lives. Through this partnership with SPH Media, we are extending that mission by enriching the commuter experience with timely and trusted newsworthy information. By bringing together SPH Media’s content expertise and SMRT’s transport network, we aim to make every journey more connected, more engaging, and more enjoyable for our commuters.”

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Running from November 1 to 21 2025, the campaign invites fans to lace up their trainers, stretch their minds, and explore MRT stations through a vibrant mix of trivia challenges, a virtual run or walk, and a digital stamp rally. 

Participants can collect coins, earn badges, and redeem exclusive Hello Kitty merchandise along the way.

Those who signed up before 30 September had received early-bird perks, including a 10% discount and bonus coins to kickstart their adventure. 

The fun culminates in a finale event at One Holland Village from November 21 to 23, where fans can pick up their merchandise, enjoy family-friendly activities, and pose at the Hello Kitty photobooth.

The organisers reminded participants to stay vigilant against scams, assuring that the Land Transport Authority and 42Technology Pte Ltd will never request money transfers or banking details over calls, and that all official updates will come via registered email accounts.

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As part of that new endeavor, Toll Group has appointed Benjamin Bathan as its country manager in the Philippines. In his new role, he will be responsible for driving go-to-market efforts and building the local team’s capabilities for future growth in-country. He brings in close to 20 years of supply chain experience, having held positions in sales and operations functions in the shipping and freight forwarding industries.

Toll Group has long maintained a presence in the Philippines since 2007, working mainly through local partners. This pivot towards a direct presence in-country provides Toll Group with more autonomy and control over operations and service quality, streamlining goods transition and coordination in line with industry best practices.

In addition, local businesses stand to gain access to Toll Group’s extensive global freight forwarding network, allowing them to tap new business opportunities that lie beyond the Philippines, such as regional manufacturing value chains. 

For Bathan, the launch of a local office enables Toll Group to fill in the service gap of offering businesses in the Philippines access to their extensive global network and Asia-centric expertise to strengthen their growth prospects amid the uncertainty arising from the pandemic.

“A key objective of our direct expansion into the Philippines was to enhance access to global opportunities for local businesses. Many freight forwarders in the Philippines operate through a partner-based model and do not personally own a global or regional supply chain network, creating challenges in visibility and quality control,” he said.

Meanwhile, Rajeev Sood, senior vice president for ASEAN and Indian Subcontinent at Toll Global Forwarding, commented that a direct presence in the Philippines reaffirms Toll Group’s commitment to helping businesses across Asia navigate supply chain challenges and contributes to the continued expansion of their regional network and presence.

“The arrival of COVID-19 has made diversification of supply networks imperative for businesses not just in the Philippines but across the world. Today, uncertainties and supply chain bottlenecks have made a multimodal approach to transport and the ability to access multiple suppliers and markets critical for business continuity and resilience,” Sood stated.

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