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Tag: health

The Australian Government x Think HQ Bowel Cancer Screening
Australian Government appoints Think HQ for national bowel cancer screening campaign
Posted on June 5, 2026
by Sharona Nicole Semilla
Australia – The Australian Government has appointed Think HQ to lead a nationwide community engagement campaign aimed at increasing participation in Australia’s National Bowel Cancer Screening Program (NBCSP). Awarded through a competitive tender process, the remit will see the agency develop and deliver...
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AIA x Rethink Healthy
AIA spotlights Asia’s health pressures with ‘Rethink Healthy’ via BBH Singapore
Posted on February 10, 2026
by Sharona Nicole Semilla
Singapore – AIA Group has launched a new regional campaign, ‘Rethink Healthy’, created by BBH Singapore, calling on people across Asia to question long-held definitions of health and adopt a more inclusive, compassionate view of wellbeing. The work follows three character-led films, released monthly,...
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MDDI ANTI VAPE CAMPAIGN
MDDI confronts vaping’s dark reality through cinematic misdirection with TBWA\Singapore
Posted on October 23, 2025
by Sharona Nicole Semilla
Singapore – The Ministry of Digital Development and Information (MDDI), in collaboration with the Ministry of Health, Health Promotion Board, Health Sciences Authority, and TBWA\Singapore, has launched a hard-hitting anti-vape campaign titled “The Horrors of Vaping are Real.” Unlike previous efforts...
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TAKEDA VIETNAM
Takeda Vietnam buzzed open the hidden truth of dengue with ‘whimsy’ health campaign
Posted on October 22, 2025
by Sharona Nicole Semilla
Hanoi, Vietnam – Takeda Vietnam Pharmaceuticals have brought the dangers of dengue fever out of the shadows with “The DeRIGHT-V 1.0” campaign with Dentsu Redder—an evocative public health activation that turns statistics into stories and awareness into action. In a country where dengue is often underestimated...
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Arla Foods Ingredents’ campaign inspires dairy manufacturers to create high-protein products
Arla Foods Ingredients’ campaign inspires dairy manufacturers to create high-protein products
Posted on September 18, 2024
by Teddy Cambosa
Moreover, the brand also demonstrates the potential for high-protein dairy products that do not require refrigeration, creating opportunities for convenience, long shelf life and easier transportation.
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Virgin Active condemns wellness ‘fakefluencers’ in first global campaign
Virgin Active condemns wellness ‘fakefluencers’ in first global campaign
Posted on September 16, 2024
by Aliza Carmona
Instead of succumbing to misleading beliefs, the campaign encourages people to be healthy through a community of real people with realistic health goals and practices.
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Prudential encourages Malaysians to take control over medical insurance in latest campaign
Prudential encourages Malaysians to take control over medical insurance in latest campaign
Posted on September 3, 2024
by Aliza Carmona
Prudential Malaysia's 'Be In Control' campaign created in collaboration with Naga DDB Tribal introduces a new medical plan allowing Malaysians to take charge of their medical insurance.
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Inherited Cancers Australia rebrands to promote awareness, open discussion on hereditary cancer
Inherited Cancers Australia rebrands to promote awareness, open discussion on hereditary cancer
Posted on August 30, 2024
by Aliza Carmona
Inherited Cancers Australia, an organisation formerly known as Pink Hope, has rebranded with a new campaign in partnership with advertising agency Cocogun to promote understanding and open discussions on the risk of hereditary cancer.
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xiaoyan-wang-health-lead
Edelman appoints Xiaoyan Wang as new health lead for China
Posted on July 26, 2024
by Aliza Carmona
Edelman China has named Xiaoyan Wang as its new health lead. In her new role, Wang will spearhead the development of the firm's health sector vision, uniting teams across various disciplines to deliver specialised and strategic solutions for client challenges.
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AIA Group
AIA Group launches ‘Rethink Healthy’ campaign to advocate for more inclusive and sustainable living for people in Asia
Posted on June 18, 2024
by MARKETECH APAC
‘Rethink Healthy’ advocates for a more inclusive, pertinent, and doable approach to wellbeing that is more sustainable and inclusive for people in Asia. This campaign is  part of the AIA One Billion initiative of AIA Group Limited, which aims to empower one billion people to live better, longer lives...
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