Cagamas Archives - MARKETECH APAC https://marketech-apac.com/tag/cagamas/ Making Marketing for all Thu, 25 Jun 2026 05:47:55 +0000 en-US hourly 1 https://wordpress.org/?v=6.9.4 https://marketech-apac.com/wp-content/uploads/2023/05/marketech-icon.png Cagamas Archives - MARKETECH APAC https://marketech-apac.com/tag/cagamas/ 32 32 Cagamas boosts home ownership among Malaysians via new First Home Campaign https://marketech-apac.com/cagamas-boosts-home-ownership-among-malaysians-via-new-first-home-campaign/ Thu, 25 Jun 2026 05:47:52 +0000 https://marketech-apac.com/?p=145560 Kuala Lumpur, Malaysia — Cagamas Berhad, through its sister company Cagamas SRP Berhad, has launched the Cagamas First Home Campaign, a new initiative designed to encourage first-time home ownership while raising awareness of its mortgage guarantee schemes across Malaysia. More than a promotional initiative, the campaign aims to educate Malaysians about Cagamas SRP’s First Home […]

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Kuala Lumpur, Malaysia — Cagamas Berhad, through its sister company Cagamas SRP Berhad, has launched the Cagamas First Home Campaign, a new initiative designed to encourage first-time home ownership while raising awareness of its mortgage guarantee schemes across Malaysia.

More than a promotional initiative, the campaign aims to educate Malaysians about Cagamas SRP’s First Home Mortgage Guarantee Programme (First Home MGP) and Islamic First Home Mortgage Guarantee Programme (First Home MGP-i), which allow eligible buyers to secure financing of up to 110%, making home ownership more accessible for those with limited upfront funds.

Running until 31 August 2026, the campaign offers eligible first-time home buyers the chance to win one of 40 cash incentives worth RM5,000 each, helping to ease the financial burden of purchasing a home.

Encik Kameel Abdul Halim, President and Chief Executive Officer (CEO) of Cagamas, said the initiative reflects the organisation’s continued commitment to helping more Malaysians own their first home. 

“The Campaign emphasises our continued commitment to making home ownership more accessible to Malaysians, particularly first-time home buyers. By providing additional financial support through this particular initiative, we aim to ease the upfront cost burden while promoting greater awareness and adoption of our mortgage guarantee schemes,” said Halim. 

Beyond rewarding home buyers, Cagamas said the campaign is also intended to encourage the purchase of completed housing stock, stimulate property transactions, and contribute to a healthier and more sustainable housing market ecosystem in Malaysia.

Available through participating financial institutions nationwide, the campaign supports Malaysia’s broader efforts to improve housing affordability while encouraging greater adoption of mortgage guarantee solutions.

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