Tag: BBH Singapore
Singapore — Samsung is bringing football and television together in its latest campaign “When it matters, watch it on a Samsung,” celebrating two decades as the world’s No.1 TV brand, according to market researcher Omdia. Created by BBH Singapore, the campaign centres on the brand’s 20-year streak...
![[Campaign Film] UOB x Make Tomorrow Yours](https://marketech-apac.com/wp-content/uploads/2026/05/Campaign-Film-UOB-x-Make-Tomorrow-Yours.jpg)
Singapore – UOB has launched a new regional brand platform for its personal financial services business, rolling out an emotional campaign centred on ambition, sacrifice, and the difficult choices tied to personal growth. Created with BBH Singapore, the campaign introduces “Make Tomorrow Yours”, a long-term...
![[Campaign] Samsung x Thierry Henry](https://marketech-apac.com/wp-content/uploads/2026/05/Campaign-Samsung-x-Thierry-Henry.jpg)
London – Samsung Electronics has launched a new campaign featuring Thierry Henry, marking two decades as the world’s top TV brand, according to market researcher Omdia. At the centre of the push is a series of short-form sketches starring Henry, now a pundit as much as a former striker. The creative...
Bangkok, Thailand – Meta has launched its first dedicated Instagram campaign in Thailand, a market where short-form video is fast becoming the default social currency. Created by BBH Singapore, the push aims to deepen engagement with Instagram Reels among younger users. At its core is a simple...
Mumbai, India – Marriott International brought its loyalty pitch to the streets of Mumbai, staging a two-day “Loyal-Tea” activation designed to show that joining its Marriott Bonvoy programme is as simple as a daily cup of tea. Held on 21 to 22 March at Phoenix Palladium Mall, the pop-up event marked...
Singapore – AIA Group has launched a new regional campaign, ‘Rethink Healthy’, created by BBH Singapore, calling on people across Asia to question long-held definitions of health and adopt a more inclusive, compassionate view of wellbeing. The work follows three character-led films, released monthly,...
Singapore — Marriott International have debuted a new Asia Pacific campaign for Marriott Bonvoy, reframing loyalty as something that is simple, accessible and rewarding for everyday travellers. The campaign, ‘Loyalty’s Just That Easy,’ and done alongside BBH Singapore, addresses the widespread perception...
Singapore – Singapore’s retail giant FairPrice Group (FPG) has launched a new brand campaign that adds a touch of magic to the mundane, continuing its promise of “Every Day, Made A Little Better.” Created by BBH Singapore, the 360° campaign brings humour and heart to everyday family life through a series...
BBH Singapore has made a legally permissible 'gum' in Singapore, known for banning chewing gum.
Hong Kong – Telehealth platform Noah has partnered with creative agency BBH Singapore to launch a bold new campaign that puts men’s sexual health in the spotlight—using a giant inflatable installation along Hong Kong’s iconic harbourfront. The installation depicts a pair of oversized inflatable balls...
