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Category: Technology

CX-Lavender-New-Appointments
CX Lavender announces new leaders for client services, strategy
Posted on December 1, 2021
by Teddy Cambosa
CX Lavender says that the new appointments cement the agency’s already strong strategic reputation.
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Swinburne
Swinburne University of Technology joins tech talent initiative Digital Employment Forum
Posted on November 30, 2021
by Jean Cabico
As part of the initiative, Swinburne will be joining other industry partners, organizations, and educational institutions.
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Adzymic Smart Survey Launch
Adtech Adzymic launches new consumer insight solution, Smart Survey
Posted on November 29, 2021
by MARKETECH APAC
The new survey-based display ad format allows marketers to capture customer insights or take a pulse check on campaigns within a matter of days.
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MoEngage-Customer-Advisory-Board
MoEngage launches strategic customer advisory board to aid product dev’t journey
Posted on November 26, 2021
by Teddy Cambosa
The customer advisory board will have representation from MoEngage's top enterprise customers cutting across various industries such as banking and telecom.
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Adtech Quantcast launches cookieless solution in SEA
Adtech Quantcast launches cookieless solution in SEA
Posted on November 25, 2021
by MARKETECH APAC
The solution, which was officially launched in September, allows for cookieless activation with a single click.
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CleverTap names former Freshworks CRO Sidharth Malik as global CEO
CleverTap names former Freshworks CRO Sidharth Malik as global CEO
Posted on November 25, 2021
by MARKETECH APAC
The company said the new leadership comes as it accelerates its international growth and builds new capabilities in customer retention.
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audiomob x livewire
AudioMob ties with Livewire, launches first in-game audio ads platform in APAC
Posted on November 24, 2021
by Jean Cabico
Through the new platform, AudioMob will be serving in-game audio ads with an unobtrusive click-through banner.
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Comscore-Han-Seng-Lim-Client-Service-Team-Lead-SEA
Comscore taps ex-Universal Pictures Han Seng Lim as client services lead consultant for SEA
Posted on November 23, 2021
by Teddy Cambosa
Han Seng Lim will continue to build on the relationships that Comscore established with both existing and new clients.
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Audience360-Mozo-First-Party-Data-Partnership
Audience360 secures first-party data partnership with financial comparison site Mozo
Posted on November 23, 2021
by Teddy Cambosa
The partnership means that any advertiser seeking to reach Mozo audiences will be able to access the complete suite of Audience360 media buying tools.
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MARKETECH Spotlight_AR_UID
Spotlight: MY-based digital agency on crafting immersive campaigns and the future of AR/VR in marketing
Posted on November 23, 2021
by MARKETECH APAC
For the newest episode of MARKETECH Spotlight, we conversed with Malaysia-based digital agency Unicom Interactive Digital to give us a peek at what goes behind developing immersive campaigns as well as what to expect in the future of AR and VR in marketing.
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