Spotify and IAS join forces to establish brand safety solution for podcast advertisers

Singapore – Spotify and Integral Ad Science (IAS) today announced a new partnership to establish a third-party brand safety solution for podcast advertisers.  The companies will embark on rigorous analysis to help the industry understand the tools and resources necessary to effectively deliver brand safety in podcasting and digital audio...

Programmatic media partner MiQ elevates Jason Scott as new CEO for APAC

Singapore – Programmatic media partner MiQ has elevated its current CEO for ANZ, Jason Scott, to the new role of CEO for APAC, adding SEA to his leadership remit.  In his upgraded role, Scott will be responsible for driving business growth and expansion throughout SEA. His remit includes APAC countries...

Criteo unveils plans for new tech, analytics centre to drive growth in APAC

India – Global adtech Criteo has announced plans for its first regional Technology Operations and Analytics Centre in Hyderabad City in Telangana, India, with the aim to strengthen its support for clients and partners. This centre is part of the adtech’s strategic plans to expand and scale its operational capabilities...

Tastemade, Pinterest launch first-of-its-kind content partnership to scale creators, series, and live streaming

New York, USA – Pinterest and modern media company Tastemade has announced a first-of-its-kind, multi-million, global strategic partnership to scale creators, content series, and live streaming on Pinterest. The multi-year partnership commences immediately, with initial programming launching in Q3/Q4 of 2022 and throughout 2023. Under the terms of the deal,...

Song Zu joins forces with MassiveMusic to expand global footprint

Sydney, Australia – Song Zu, the longest-running and most-awarded music and sound company in the APAC region is set to become MassiveMusic, after both companies were acquired by Songtradr in 2021. Opening its eight and ninth offices in Sydney and Singapore, respectively, MassiveMusic will take on the Song Zu team...

beIN APAC taps Globecast for fully managed media services

Singapore – Sports content provider beIN Asia Pacific has tapped media and content management solutions provider Globecast to provide multifaceted media processing and delivery services to the sports provider’s Asia-Pacific division, including playout and OTT platform hosting. Through the partnership, Globecast will be providing a wide range of services including...

Getty Images launches new interactive tool to help brands develop data-driven content strategies

New York, USA – Getty Images has launched VisualGPS Insights, a new interactive tool designed to help businesses develop content strategies backed up with data and visual guidance. With the new platform, users can view and analyse over 2.5 billion annual searches and download queries from Getty Images as well...

YAS Microinsurance, Amodo join forces to enable autonomous insurance on-chain

Hong Kong – Insurtech company YAS Microinsurance and telematics insurtech company Amodo have teamed up to deliver autonomous insurance on-chain. Both companies formed the partnership share the same goal of reforming traditional insurance and revolutionising the industry to be integrated with smart technologies. YAS’s on-demand mobile application and eco-blockchain currently...

Google announces policy updates to combat financial fraud in advertising

Singapore – Tech giant Google has recently announced new policy updates in order to combat financial fraud in advertising. First launched in the United Kingdom in 2021, the policy will roll out in phases in Australia, Singapore and Taiwan. According to an online statement from Alejandro Borgia, director for ads...

Superunion leads visual identity refresh for Shangri-La Group’s rebranded Shangri-La Circle

Hong Kong – Formerly known as the Golden Circle, the rewards programme of leading hospitality group Shangri-La Group has recently been launched as the rebranded Shangri-La Circle. The group said the newly transformed programme aims to pave the way for deeper engagement with customers and transform the programme into being...