Platforms
Agoda’s new ‘Vaxxed To Go’ campaign to make partners incentivize fully jabbed travelers
Booking platform Agoda has joined the slew of brands offering special perks for those that have completed their jabs.
August 13, 2021
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Shaina Teope
Technology
CX tech InMoment opens new Singapore data center
InMoment aims to accelerate its growth and support its expanding client base in the SEA region.
August 12, 2021
Marketing
JobStreet’s parent firm names former HOOQ marketing head as new CMO for Asia
SEEK Asia manages leading job portal brands JobStreet and JobsDB.
August 11, 2021
Main Feature
On the Spotlight: The coaching industry and one PH firm’s journey in disrupting career coaching in the country
For the latest episode of MARKETECH Spotlight, we dive deep into the coaching industry through the eyes of one Filipino disruptor in career coaching.
August 10, 2021
Platforms
Here’s how the Filipino Twitterverse celebrated #MYXAwards2021
For the second time around, local Filipino music platform MYX hosted its music awards virtually.
August 9, 2021
Platforms
SHAREit Group to bolster business in Bangladesh market
SHAREit, which has since branched out from a file transfer app, now offers solutions on advertising and brand marketing.
August 5, 2021
Marketing
New ad by India-based EdTech bares the ‘intimidated’ parents in the face of new gen education
Oftentimes, campaigns of educational services put the student at the forefront – but not for LEAD. Its new ad puts the spotlight on the parents.
August 4, 2021
Marketing
Sri Lanka calls for marketing agencies to promote country as Indian maritime, logistics hub
According to the country’s EDB, Sri Lanka’s strategic location along the main east-west sea route in the Indian Ocean makes it a viable regional hub.
August 3, 2021
Marketing
Ford MY’s new ad invites to remember all the good times ‘outdoors’ just until ‘all is well’
A brand marked by adrenaline rush, the latest ad by Ford in Malaysia is much quieter and introspective.
July 29, 2021
Marketing
The Coca-Cola Company names Anupama Biswas as senior director for Analytics & Insights in APAC
Biswas will be leading the company’s analytics and insights for four operating units in the APAC region.
July 27, 2021