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MARKETECH APAC tackles ‘What’s NEXT’ in influencer marketing in latest industry discussion
Main Feature

MARKETECH APAC tackles ‘What’s NEXT’ in influencer marketing in latest industry discussion 

We pooled industry leaders in one virtual floor to discuss how brands can win in the influencer marketing game this 2023.

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November 22, 2022
Investment provider CFS launches new campaign to help people on their last ‘hurrah’ for the year
Marketing

Investment provider CFS launches new campaign to help people on their last ‘hurrah’ for the year

The campaign comprises four films, each focussed on someone with a specific financial investment ambition. 

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November 21, 2022
Recreation provider Funlab revamps parent brand via FutureBrand
Marketing

Recreation provider Funlab revamps parent brand via FutureBrand

The new identity and architecture span Funlab as the masterbrand and eight of its consumer-facing experience brands.

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November 21, 2022
How virtual has just made in-person events better: APAC industry leaders’ panel discussion 
Main Feature

How virtual has just made in-person events better: APAC industry leaders’ panel discussion 

Industry leaders from APAC shared space to discuss how marketers can make the best of events now that in-person has rejoined the virtual format.

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November 18, 2022
APAC marketing leaders gather to discuss the future of event marketing this 2023
Main Feature

APAC marketing leaders gather to discuss the future of event marketing this 2023

Now that in-person events are back, the latest webinar by MARKETECH APAC discusses what has been and what will be for event marketing this 2023 and beyond.

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November 17, 2022
Defective face masks formed into a giant lung in this latest campaign by a Thai air purifier
Marketing

Defective face masks formed into a giant lung in this latest campaign by a Thai air purifier

The life-size art sculpture is formed through more than 60,000 defective face masks which aim to symbolise the number of Thais that have died from airborne diseases.

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November 14, 2022
Antavo expands into APAC region, appoints Caleb Gamble to lead regional growth
Technology

Antavo expands into APAC region, appoints Caleb Gamble to lead regional growth

Enterprise Loyalty Cloud platform, Antavo, has expanded into APAC, appointing Caleb Gamble to lead its regional growth. 

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November 10, 2022
BNPL Atome launches ‘online travel fair’ to offer travel deals to consumers in Asia
Platforms

BNPL Atome launches ‘online travel fair’ to offer travel deals to consumers in Asia

The travel fair is a regional campaign that will roll out across Singapore, Malaysia, Indonesia, Thailand, and the Philippines.

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November 4, 2022
Xiaomi taps Xapads Media as core agency partner in Southeast Asia
Technology

Xiaomi taps Xapads Media as core agency partner in Southeast Asia

Adtech Xapads Media will be responsible for the management of all media sales activities in the smartphone brand’s ad platform, Mi Ads.

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November 2, 2022
MARKETECH APAC to help brands future-proof their marketing strategies in the metaverse with upcoming webinar this November
Main Feature

MARKETECH APAC to help brands future-proof their marketing strategies in the metaverse with upcoming webinar this November

The industry discussion this November will be gathering expert minds in APAC to help brands strategise their marketing in the metaverse as we enter the new year filled with new trends.

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October 31, 2022
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